A/B testing Click Fraud Marketing Analytics Tools Transparency 
KoMarketing Associates
APRIL 9, 2019
It’s 2019, after all – B2B marketers have evolved past “lead gen 101” They need leads that contribute to pipeline. But here’s just one example : 58% of marketers said their top priority was lead quality. This is a brand-new tool Facebook has put out to offer better transparency for its ad platform.
Optinmonster
FEBRUARY 7, 2022
Plus, OptinMonster has A/B testing that takes the guesswork out of your campaigns. MonsterInsights allows you to easily connect your WordPress site with Google Analytics so you can see all of your analytics data right in your WordPress dashboard. Google Analytics. User Testing. ExactMetrics.
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