Intent Data: The Good, the Bad, and the Illegal
Terminus
SEPTEMBER 22, 2019
A well-honed third eye is, after all, a crucial quality in a good marketer. . But what about those marketers who — gasp! Enter: intent data, the tried and trusted crystal ball of savvy B2B marketers. . This data is hyper-focused on B2B products and is one of the strongest signals of purchase intent. .
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