Valasys

JULY 12, 2019

While a major chunk of the marketing budget is meant for advertising, which in turn, is subject to many changes to keep abreast with the dynamic requirements of the industries, marketers need to make it obligatory to analytically quantify the endeavors of their omnichannel marketing.

Cost 40

Cost ROMI Optimization B2B Marketing 40

Valasys

FEBRUARY 28, 2020

Analyzing these metrics over a while, competitively benchmarking & optimizing them helps brands in scaling-up their content game. Thus, social listening is an impeccable way to build customer loyalty with content marketing. Read more on 8 Reasons why B2b Marketers Should Prioritize Word of Mouth Marketing (WOMM).

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

AUGUST 19, 2019

. & SpyFu allows marketers to research which keywords are being played around by their competitors to rank for the SERPs & how many clicks they are being able to generate. Influencer marketing also triggers positive Word of Mouth Marketing (WOMM), which further bolsters the Return on Investment (ROI) for the marketers.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

AUGUST 6, 2019

As soon as, the marketing teams find themselves mastering one particular technic, they might feel overwhelmed to know that the expectations of the buyer personas have evolved. Isn’t B2B marketing tough? Special focus should always be on segmenting the accounts & on segment-specific-personalized-ads. Well, it is.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

FEBRUARY 17, 2020

8) Market Your Content Right: Marketers can promote their pieces of content on several channels across the web, employing both the organic & paid advertising for getting their content distribution right. Marketers can follow guidelines and industry benchmarks on the best time to post & share content.

Distribution 52

Distribution Planning Marketing & Strategy Marketing Strategy 52

Valasys

SEPTEMBER 20, 2019

Viral content can in created in innumerable ways such as in the form of customer-friendly videos and testimonials & in the form of a standalone edgy content which can appeal to a large number of marketers. Marketers can also use tools for viral content marketing viz.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40

Valasys

OCTOBER 29, 2019

When the budget is limited & the marketers have lots of plans on their platter, they need to develop small business marketing plans that will not only set them apart from other businesses but will also help them develop a competitive benchmarking strategy, strong enough to thrive & stand out in the marketplace.

Small Business Marketing 49

Small Business Marketing Creativity WOMM B2B Marketing 49