Ad Exchange, Elasticity, Pricing and Terms and Conditions

E-Commerce Content Marketing Strategies That Don't Involve Discounts

SmartBug Media

JANUARY 11, 2023

Depending on the company, discounts can: Cheapen the value of the brand in customers’ eyes, negatively impacting long-term customer retention. Condition the customer. The price of high-quality items often has a direct impact on the product’s perceived value, which means discounts can lower the perceived quality of your product.

Marketing & Strategy

Marketing & Strategy Marketing Strategy Content Marketing Planning

A/B Testing Pricing – Is It Legal And Ethical? Can It Help You Find The Right Pricing Strategy?

Convert

APRIL 18, 2022

Yeah, what does it have to do with A/B testing pricing? And while the dress mystery was ultimately resolved (it was black and blue), pricing tests have no concrete conclusion. Pricing Strategy – What it is & How to Choose One For Your Brand. Your pricing is the exchange rate on the value you’re creating in this world.

Pricing

Pricing Price Ethics Marketing & Strategy

B2B Marketing Zone

E-Commerce Content Marketing Strategies That Don't Involve Discounts

A/B Testing Pricing – Is It Legal And Ethical? Can It Help You Find The Right Pricing Strategy?

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