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The 20 Best Growth Hacking Strategies to Skyrocket Your User Base

Optinmonster

You’ll need to set up an exit intent campaign with a lead magnet, like this one: A lead magnet is an incentive that marketers offer to potential buyers in exchange for their email address, or other contact information. And another company offers a premium account for six months in exchange for a review.

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15 TikTok ideas to boost engagement on your videos

Sprout Social

Another popular TikTok idea revolves around trying viral recipes. With so many food content creators on TikTok, a recipe or food hack will go viral on the platform and it seems like everyone on and off the app is trying it. There have been many in the past, from the viral baked feta pasta to tortilla folding hacks.

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Demand Generation vs. Lead Generation: Comprehensive Comparison

Oktopost

While demand generation is tasked with putting a step forward to cultivating that relationship and using value-added approaches to get noticed, lead generation makes it suitable on verified interest by gathering actionable data and transitioning that to your sales professionals. . What is a Viral Contest? They’ll work with that.

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An enhanced CTV brand safety solution from DoubleVerify

Martech

Ad measurement and authentication platform DoubleVerify has introduced new enhancements to its CTV brand safety offering, reflecting the growth of CTV and the hurdles marketers face when adding the channel to their mix. And then your ad could show up in that widget, in a completely different environment than was intended.

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Facebook bans academics looking at misinformation: Monday’s Daily Brief

Martech

Data and confused: The increasing complexity of ad targeting . “As As the business world struggles to understand the implications of the revolving news of the third-party cookie ban, digital ad targeting is growing more complex than ever,” writes contributor Ryan Alford. Good luck with it. Editorial Director. First, incentives.

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How B2B Brands Can Drive More Leads This Year

Webbiquity

Use LinkedIn Ads. LinkedIn ads are a great way to promote your business and target the right audience. There are three ways you can advertise on LinkedIn: Sponsored Content, Sponsored Inmail, and Text Ads. You can even create your own ads with the text ads feature and pay for only those ads that work (pay per click).

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Going Programmatic to Get Your Content Seen

Convince & Convert

If Red Bull wanted to, the company could probably sell ads against its own content marketing. Often, you can’t even rely on your social feeds if you really want a specific article or video to go viral. Twitter’s Tailored Audiences offering is another great programmatic option for getting a valuable piece of content to go viral.