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Can Small and Midsize Business Owners Pursue Content Marketing?

ClearVoice

And if your content is good, it could even go viral, costing you nothing to reach hundreds if not thousands. . Advertorials or native content. Landing pages and microsites. It’s sharable: If you need to fill up your social media content calendar, there’s no better place for that than with brand content! Blog posts.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). B2B Internet Marketing Strategies ( Amazon Viral Marketing Plan Aggregator Pricing Examples Strategy Personalization Measure Ads ). Debunking the Viral Coefficient , May 15, 2010. June 8, 2010. Slideshow) , February 19, 2010.

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3 Ways Content Fuels Your Online Reputation Management Strategy

Brandpoint

Microsites. While social media and blogs are typically used to grow a business’s online presence, businesses are also exploring microsites as a reputation management strategy. A microsite is a small domain with a few highly targeted pages. Paid content includes MAT releases , sponsored content and advertorials.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Controversy is one of the ways to publish viral content. Microsites. When AT&T addressed a huge social problem with texting and driving accidents, they launched a microsite to complement the social media campaign #itcanwait. AT&T supports a social cause with a microsite while also building awareness for its new app.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

Controversy is one of the ways to publish viral content. Microsites. When AT&T addressed a huge social problem with texting and driving accidents, they launched a microsite to complement the social media campaign #itcanwait. AT&T supports a social cause with a microsite while also building awareness for its new app.