Allocation Bandwidth In-market Buyers Spending 
Metadata
MAY 24, 2023
Capture: Demand capture converts in-market buyers who know they have a problem and are actively looking for a solution to solve it. If this were 2018, I’d tell you to allocate your budget however your heart desires. In Metadata, you can allocate a certain amount of spend towards specific channels and goals.
PureB2B
JULY 27, 2020
At this point in the marketing funnel, you’re competing anywhere from 40-50 other companies for mental bandwidth. With successful top-of-funnel marketing, your brand can stand out amongst the rest. How many hours in the day do you feel like you spend trying to figure out what went wrong with a marketing campaign?
PureB2B
JULY 27, 2020
At this point in the marketing funnel, you’re competing anywhere from 40-50 other companies for mental bandwidth. With successful top-of-funnel marketing, your brand can stand out amongst the rest. How many hours in the day do you feel like you spend trying to figure out what went wrong with a marketing campaign?
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