Remove Analysis Remove Correlation Remove Domain Remove ROMI
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Return on Marketing Investment: A Professional Services Primer

Hinge Marketing

There was so much distance between a given marketing strategy and its results that teasing out a correlation between cause and effect was difficult, if not impossible. Return on marketing investment — or ROMI — is a measure of a firm’s marketing efficiency. A big part of data analysis is deciding what to ignore.

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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

Marketing automation tools integrated with the CRM have made the cause of data collection , cleaning, preparation & analysis from the diverse digitized platforms across the web much simpler & rewarding. Personalization drives results & flares up the stage for positive word of mouth referrals.

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SEO beyond Search Engine Optimization: Convergence with Content Strategy & Towards a Holistic Strengthening of Digital Capability

Valasys

Though the recent update by Google may not be the biggest one, it will allow the marketers across the globe to focus on relevant SEO & content marketing practices, to establish their brand resonance & help them increase their domain authority. Tools such as LinkAssistant help in discovering authoritative domains for backlinking.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Data-driven marketing The analysis of data about companies or consumers, to gain marketing insight and make better decisions. External links will take you out of the current domain, whereas the opposite type – internal links – will keep you on the same website.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Data-driven marketing The analysis of data about companies or consumers, to gain marketing insight and make better decisions. External links will take you out of the current domain, whereas the opposite type – internal links – will keep you on the same website.