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Use Simple Drip Campaigns and Auto Responders to Layer on Time Savings

ActiveDEMAND

Today, we’re going to be automating some processes around the ActiveDEMAND Academy , the free learning management platform we use to certify our users on marketing automation. It helps here to imagine triggers and actions. Trigger : Someone has signed up for ActiveDEMAND Academy. Step 1: Set Goals and Behavior.

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6 New Marketing Cloud Features to Help You Power Personalization

Salesforce Marketing Cloud

According to the latest State of the Connected Customer Report , 73% of customers expect companies to understand their unique needs and expectations. That demand is crystal clear, but marketers face three main challenges in addressing it: 1. Engagement: Data Extensions Query Support for Intelligence Reports Advanced.

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9 Best Email Marketing Tools for Small Business

BenchmarkONE

Small businesses have a lot to focus on – without the budget and resources of a midsize or enterprise company. The decisions they make around tech tools and software suites are often more important than a bigger company, because they need tools that inherently make it easier to run a quality business with less. . Deliverability Tools.

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10 Easy Email Automations You Need to Implement Today

GreenRope

M ost companies identify personalization as the biggest email marketing obstacle. If a contact is already in your database, they can bypass the confirmation emails. In GreenRope, we have a designated tab in our Form Builder that allows you to attach auto-responders to specific forms. Welcome Emails.

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Best Justuno Alternatives to Grow Your List Faster 

Optinmonster

However, there’s no one tool that will work for every company. Like we said at the start of the article, there’s no marketing tool that’s right for everyone. And one thing we KNOW about marketers is that they love options. Intent-based campaign triggers and advanced targeting rules powered by behavior intelligence.

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How to Market Your Business on a Zero (or Small) Marketing Budget

GreenRope

How to Market Your Business on a Zero (or Small) Marketing Budget. While big budgets are always a nice perk, they aren’t necessarily critical for effective marketing. Marketing takes many shapes and forms. They will help you extend the life of your marketing campaigns without digging deeper into your pockets.

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

70% of marketers say marketing automation software is critical to their success. Marketing automation occurs when marketers pass the burden of monotonous tasks to software logic to complete. What is marketing automation and why is it used? What are the most important marketing automation features?