Remove Bandwidth Remove Budget Programs Remove Copywriting Remove Deliverability
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Email Debrief: Marketing and Design Trends

Litmus

But considering how much of deliverability these days is based on sender authentication, it seems eminently worthwhile to invest in getting it set up for your brand. In 2021, we reported that 70% of brands were increasing email marketing work, but budgets have largely stayed the same. Is that where AI comes in as a tool?

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How to Build a B2B Marketing Strategy from the Ground Up

BOP Design

Resources include securing a budget (or ballpark budget), identifying which internal teams and individuals will work on the execution, finding external resources to fill in the gaps, making a list of all the tools/technology at your disposal. Who will work on the marketing deliverables (name names). Be Realistic.

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Do you need to call in backup? Here Are 5 Use Cases for Outsourcing Email Work

Litmus

Our 2019 State of Email research of thousand of email marketers shows that only 1% of companies outsource the entirety of their email program. Between delivery rates and email deliverability , the latter is trickier to manage. Want to take email deliverability into your own hands? One-time redesigns or integrations.

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Bring it in: How to build an all-star social media team

Sprout Social

Given how they’re often juggling multiple responsibilities at once, it’s no wonder that 41% of social marketers say they need more time and bandwidth to make a greater impact on the rest of their business. The content creator is a strong copywriter with a creative mind. Leverage social media management tools to power efficiency.

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30 Women Shaping B2B Tech Marketing

SnapApp

N andini's LinkedIn | B2B Copywriter & Product Marketing Consultant . . As a copywriter, she now focuses specifically on product positioning and messaging. . I'm obsessed with making sure we're creating something valuable with our content marketing programs and not just contributing to the noise. Nandini Jammi.

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30 Women Shaping B2B Tech Marketing

SnapApp

N andini’s LinkedIn | B2B Copywriter & Product Marketing Consultant. As a copywriter, she now focuses specifically on product positioning and messaging. I’m obsessed with making sure we’re creating something valuable with our content marketing programs and not just contributing to the noise. Nandini Jammi.