Convince & Convert

APRIL 26, 2013

” Of course, putting together a broadcast for television requires a little more than typing a tweet and sending it out, but at times it was shocking how far behind Twitter the televised news was. Quality content on television translates to a significant increase in ad revenue, licensing fees, and subscriptions.

Television marketing 139

Television marketing Skype Social Media Public Relations 139

Only B2B

JANUARY 17, 2018

Less time and resources to distribute up-to-date, co-branded marketing materials to the entire partner community every time their products change. What is the basic difference between broadcast syndication & web syndication? Exploring new ways of generating more qualified leads for partners.

Lead Ranking 75

Lead Ranking Broadcasting Marketing Automation Services Advertising Agencies 75

NetLine

JULY 27, 2023

It was a great education to see firsthand how all our different personalities and responsibilities come together to shape communities. Next, I moved into commercial photography and video, and television at a CBS affiliate and PBS. For consideration and community, in-person and online events.

B2B Marketing 52

B2B Marketing Enterprise Management Marketing Analytics Tools Work Management 52

Convince & Convert

JUNE 13, 2014

Holy Social Arby’s aired a 13-hour long commercial a few weeks ago in an effort to shatter the record for the longest television commercial. During the 13-hour live broadcast , Arby’s gave away $20k in prizes and engaged with watchers on Twitter. .” Richard Branson. See you next week!

Social Media 143

Social Media Media Plans Service Planning 143

Moz

APRIL 9, 2020

While none of us gets to live in Mister Rogers’ idealized neighborhood, the adaptations I’m seeing local businesses and organizations make to sustain communities during COVID-19 are a meaningful expression of caring worthy of his humanitarian vision. Farm stands have become extra precious community resources. Food and hospitality.

Paid Content 76

Paid Content Business Work Management Paid Search Agency 76

Convince & Convert

SEPTEMBER 10, 2013

Armed with a microphone, headphones, and a laptop, Andy can broadcast from almost anywhere (that’s the power of BlogTalkRadio). A few years ago, he even broadcast from his car on the way to Nashville. When Andy comes to town, it’s a big deal in the backyard poultry community.

Broadcasting 145

Broadcasting Content Case Study Case Studies 145

Convince & Convert

APRIL 17, 2014

Those that have existing, thriving Facebook communities don’t want to give them up, and are paying (at least some of the time) for organic reach. I think they see their competition as broadcast and spot TV. Community Management content marketing institute facebook facebook marketing instagram robert rose whatsapp'

Facebook 167

Facebook Ad Exchange Cable Communities 167

Spiralytics

MARCH 13, 2024

As of 2024, the Filipino YouTube community boasts a range of vloggers who have amassed substantial subscriber counts—solidifying their positions as leading content creators in the region. Broadcast journalist Raffy Tulfo has a prominent YouTube platform known for its hard-hitting investigative journalism and advocacy for social justice.

Youtube 62

Youtube Lead Ranking Advertising Agencies Lead Scoring 62

nDash

JANUARY 26, 2021

Editor’s Note: This post was written by nDash community member Michelle Rivera McCracken. Eventually, I also became interested in Journalism and so it felt like another natural step to further my studies, receiving a second degree, but this time in Broadcast Journalism.

Broadcasting 52

Broadcasting Television marketing Paper Creativity 52

Tomorrow People

OCTOBER 12, 2012

Social media isn''t a broadcast medium, it''s a relational medium. Sadly, too many still use it to push out messages in the same way they''ve always done via television and other outbound media. Our guest blogger Adi Gaskell is a blogger and community manager. Tip #4: Talk a little, listen a lot. Don''t chase followers.

Twitter 120

Twitter Blogger Television marketing Advertising Mediums 120

Tomorrow People

OCTOBER 12, 2012

Social media isn't a broadcast medium, it's a relational medium. Sadly, too many still use it to push out messages in the same way they've always done via television and other outbound media. Our guest blogger Adi Gaskell is a blogger and community manager. Tip #4: Talk a little, listen a lot. Don't chase followers.

Twitter 120

Twitter Blogger Television marketing Advertising Mediums 120

Zoominfo

FEBRUARY 21, 2021

The following are 2-digit, 4-digit, and 6-digit NAICS codes, compiled using a memo from the Department of Homeland Security’s (DHS) Cybersecurity and Infrastructure Security Agency (CISA): Essential Business NAICS Code Directory Updated April 2020 Agriculture Mining Utilities Construction Manufacturing Wholesale Trade Retail Trade Transportation Information (..)

Work Management 100

Work Management Marketing Management Paid Search Agency Planning 100

Convince & Convert

MARCH 10, 2013

An exclusive partnership with Nielsen , buttressed by its recent acquisition of social TV data firm BlueFin means Twitter itself will provide data that analyzes tweets and provides ratings for the social impact of television shows. But what if we stopped thinking about Twitter as a broadcasting tool? Twitter as Storefront.

Twitter 167

Twitter Digg RSS Television marketing 167

Brandpoint

NOVEMBER 10, 2020

One conference had an accompanying Slack community, which I thought was a great idea, but it didn’t have a lot of activity. We are taking the usual event $$ and putting it towards engaging our existing community of customers and finding ways to connect and grow our brand.

Work Management 149

Work Management Marketing Management Planning B2B Thought Leadership 149

Convince & Convert

DECEMBER 6, 2013

With more than 100 brands in 100 different countries, General Mills uses community managers to take care of brands on an individual basis. Now, however, 15 to 20 of their biggest brands have full-time community managers , and there are also digital strategists in-house. via General Mills. ” The Big Two.

Public Relations 124

Public Relations Paid Search Agency Social Media RSS 124

Biznology

NOVEMBER 20, 2012

If you only give to the people and the community around you and never ask for help or for favors, people might still like you but they’ll never feel the sort of intimacy and humanity needed to really connect with you in a profound way. Stop trying to be perfect and try being human, whatever that means.

Social Media 80

Social Media Spending Ad Building Media 80

Buzz Marketing for Technology

OCTOBER 12, 2011

Marketing at the peak of the television era was relatively simple. There were broadcast shows that could give brands tremendous reach. There were also a growing number of cable channels that allowed smaller brands to afford broadcast advertising that could be delivered to more precise audience segments.

Social Media 100

Social Media Social Marketing Advertising Agencies Media 100

Convince & Convert

JANUARY 24, 2014

The Weight Watchers site features a Community section with message boards for support, etc. That’s the high end of cost for a 30-second spot broadcast during Super Bowl XLVIII. Weight-loss programs lend themselves to gamification , since there are already numbers and goals involved.

Paid Search Agency 131

Paid Search Agency Brand Identity Branding Skype 131

Sprout Social

APRIL 29, 2020

However, it’s critical to ensure your video strategy is in place before, during and after the broadcast. Source content and themes from your community. Your community knows what they want and the easiest way for you to deliver high-value content to them is by asking them about what they want to learn.

Broadcasting 144

Broadcasting Facebook Tips Cross-Selling 144

Vidyard

JUNE 8, 2017

From live events to televised specials, all the way though to several channels devoted to comedy on a round-the-clock basis, one thing is clear – we love to laugh. Television was no different, with news broadcasts dominating the most popular time slots on this new medium as well. Comedy – Syndicating Laughter.

Video Marketing 67

Video Marketing B2B Thought Leadership Business Thought Leadership 67

nDash

NOVEMBER 30, 2020

Emily uses social media and content marketing like it’s her job (partly because it is) but mainly, she sees marketing as the focal point of lead generation and community engagement within the digital world. Broadcast media, advertising, news, and television . Emily Carroll – Content and Digital Marketing Enthusiast

Marketing Budget 64

Marketing Budget Marketing Budget Creation Budget Programs Work Management 64

Customer Experience Matrix

SEPTEMBER 9, 2009

This matters because social media are an alternative gateway to finding Web content: instead of doing a search, I can ask my online community for information or recommendations. mass media, or broadcasting: this began in the late 19th century with the emergence of national brands and national print media. marketing focus.

Social Media 120

Social Media Narrowcasting Media Database Marketing 120

Content Standard

MARCH 1, 2016

It’s no surprise anymore that traditional broadcast TV ads aren’t making the same kind of impact they were in years past. Instead of traditional ad spots, these enterprises experimented with broadcast TV native advertising—for the first ever. NBC and BuzzFeed: Native Content as Commercials.

Campaigns 40

Campaigns Paid Search Agency Advertising Agencies Broadcasting 40

Content Standard

MARCH 1, 2016

It’s no surprise anymore that traditional broadcast TV ads aren’t making the same kind of impact they were in years past. Instead of traditional ad spots, these enterprises experimented with broadcast TV native advertising—for the first ever. NBC and BuzzFeed: Native Content as Commercials.

Campaigns 40

Campaigns Paid Search Agency Advertising Agencies Broadcasting 40

Content Standard

MAY 22, 2016

The 1950s in the United States saw dramatic economic growth, widespread adoption of television and advertising; of moving to the suburbs and owning multiple cars; of buying for excess and dumping what felt old fashioned. The Rise of Television as Part of American Culture. The Backstory. But let’s start at the beginning.

Enterprise Management 61

Enterprise Management Banner Ads Television marketing Banners 61

Content Standard

APRIL 8, 2015

Here are three ways social media will eclipse broadcast TV in driving engagement—and how brands can take advantage to boost their marketing ROI: 1. Broadcast and Social Join Forces. It’s well known that broadcast programming events, such as the Super Bowl and the Grammy Awards, attract the biggest audiences every year.

Budget Programs 40

Budget Programs Social Media Cable Broadcasting 40

Customer Experience Matrix

SEPTEMBER 11, 2009

My son works as a sports researcher at a cable television network. His job seems mainly to be looking things up in online databases and, on broadcast days, watching several games simultaneously. It works because QlikView has a community of highly engaged advocates who are both expert in the product and willing to help each other.

Social Media 120

Social Media Media Cable Terms and Conditions 120

Hubspot

NOVEMBER 15, 2016

People in every age group are shifting their viewing habits to online video and away from television. Unsurprisingly, Americans between the ages of 18 – 24 watch the least amount of television and drive online video consumption rates with their phones. You can broadcast live, from sporting events to on-campus speakers.

Video Marketing 28

Video Marketing Allocation Television marketing Broadcasting 28

Content Standard

MAY 22, 2016

The 1950s in the United States saw dramatic economic growth, widespread adoption of television and advertising; of moving to the suburbs and owning multiple cars; of buying for excess and dumping what felt old fashioned. The Rise of Television as Part of American Culture. The Backstory. But let’s start at the beginning.

Enterprise Management 42

Enterprise Management Marketing Strategy Marketing & Strategy Paid Search Agency 42

Content Standard

JULY 15, 2015

He asked the crowd , “Why wouldn’t Coca-Cola bid against NBC for the broadcast rights to the Olympics? million people actively stopping their day and diverting their attention to their television. The brand would capture the attention of the world in a way nobody could compete with.” That’s 2.7

Brand Identity 40

Brand Identity Branding Cable Marketing Proposals 40

Adobe Experience Cloud Blog

JUNE 30, 2015

Gone are the days where we had to tune in to the local television news broadcast while making breakfast to find out what’s happening in our communities. 1:30PM – 6:30PM: If the first half of my day is Community Management, then the second half is Social Strategy and partnerships. Don’t be mean”.

Social Media 48

Social Media Work Management Media Thought Leadership 48

B2B Marketing Savvy

JULY 23, 2009

two canyons over , but Twitter’s role (or a yet-to-be invented Twitter look-alike) has the potential to unite community as television media one did but can no longer hope to accomplish. Trusted community” wasn’t discovered by Gen X or Y, the concept has simply morf’d decade-to-decade as media evolved.

Twitter 40

Twitter Television marketing PR Social Networks 40

Content Standard

JULY 13, 2016

Remember when we used to get news from a newspaper or a local television broadcast? In case you hadn’t guessed, new research has proved it: We’re a long, long way away from the days of print or TV being the primary place people get their news.

Marketing & Strategy 40

Marketing & Strategy Thought Leadership Content Amazon 40

Hubspot

JUNE 2, 2013

This week, Twitter partnered up with quite a few media publications and broadcasters to launch Twitter Amplify, a new program designed to give brands the ability to publish real-time, in-tweet video clips to followers. Some of the partners who will use this service will be BBC America, FOX, A&E, and The Weather Channel.

Planning 28

Planning Youtube Advertising Channels Advertising Agencies 28

readwrite

JULY 23, 2014

Netflix, Hulu, Amazon, and Yahoo want a piece of the online-video action, and they’ve been snapping up rights to entertainment properties like Saturday Night Live , South Park , and Community. While YouTube no longer declares itself a place to “broadcast yourself,” that vibe is still alive and present on the site.

Youtube 52

Youtube Advertorials Funnel Advertising Budget Programs 52

readwrite

JULY 23, 2014

Netflix, Hulu, Amazon, and Yahoo want a piece of the online-video action, and they’ve been snapping up rights to entertainment properties like Saturday Night Live , South Park , and Community. While YouTube no longer declares itself a place to “broadcast yourself,” that vibe is still alive and present on the site.

Youtube 52

Youtube Advertorials Funnel Advertising Budget Programs 52

Hubspot

NOVEMBER 5, 2015

Aware that people often expressed vastly different motivations for preparedness, Dale, host of the Survivalist Prepper podcast , recently polled his Facebook community to gain a better understanding. When my wife described it to me I turned to her and said, 'Our world has changed now.'". Surviving Mondays: What are You Preparing For?

Television marketing 28

Television marketing Education Training Class 28