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Advances in Advertising Attribution: What You Need to Know

Digilant

This is without bringing in offline marketing channels like TV, broadcast radio, print, and more, making proper attribution even more challenging. . Instead of having to rely on each platform’s reporting or trying to understand how to de-dupe conversions across platforms, a multi-touch model can be created. . Learn More.

article thumbnail

Advances in Advertising Attribution: What You Need to Know

Digilant

This is without bringing in offline marketing channels like TV, broadcast radio, print, and more, making proper attribution even more challenging. . Instead of having to rely on each platform’s reporting or trying to understand how to de-dupe conversions across platforms, a multi-touch model can be created. .

article thumbnail

Advances in Advertising Attribution: What You Need to Know

Digilant

This is without bringing in offline marketing channels like TV, broadcast radio, print, and more, making proper attribution even more challenging. . Instead of having to rely on each platform’s reporting or trying to understand how to de-dupe conversions across platforms, a multi-touch model can be created. .