Valasys

SEPTEMBER 25, 2019

Lead Volume: The syndication strategies need to generate a bare minimum number of qualified leads to justify the Return on Marketing Investment (ROMI). Utilizing intent signaling assures that content syndication works as a strategic armory for prospecting the ideal personas rather than relying on guesswork. Wrapping It Up.

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55

Valasys

AUGUST 6, 2019

ABM-ers should also give special impetus to rebuilding their account lists as well as leveraging account ID software to identify, segment & convert high-value accounts, more likely to buy. KickFire recently incorporated all-new IP for the segment-specific firmographic & intent data targeting of the key accounts.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

AUGUST 26, 2019

When it comes to B2B content marketing & crafting of a holistic strategy for creation & distribution of content across multichannel, to help the marketers optimize their return on marketing investments (ROMI), the marketers need to be well informed of the changing dynamics of market place around them.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Content Marketing 40

Valasys

APRIL 3, 2020

The audience segmentation is based on several criteria such as demographic, firmographic, technographic, psychographic, fit-data, intent-data , past browsing history, research methodologies and buying behaviors of the customers. This helps in audience segmentation and in identifying the unique attributes of each segment.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Valasys

JULY 16, 2019

While, the online methodologies of research range from different social media channels such as Facebook, Twitter, Pinterest, Instagram & Reddit to name a few; several search engines primarily Google, Bing & Yahoo, are also used by the prospects to culminate the research phases of their buying cycles.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Valasys

AUGUST 8, 2019

The upsurge in these KPIs directly resonates with the positive performances of the campaigns, directed towards an optimized Return on Marketing Investment (ROMI). Focusing on the first & third party intent data allows marketers to understand their spending habits as well as what incentivizes them. Getting It All Together.

Paid Content 40

Paid Content Email Marketing Optimization Research 40

Valasys

AUGUST 9, 2019

The characteristic features of this algorithmic update are as follows: Hummingbird personalizes & prioritizes the results on the SERPs as per the users’ intent. For deciphering the methodologies to architect perennially healthy sales pipeline, feel free to get in touch with us.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Valasys

AUGUST 28, 2019

Aligning the innovative strategies to meaningful metrics & linking those metrics with the business Key Performance Indicators (KPIs) of the brands helps the marketers in tracking their endeavors & justifying their returns on marketing investment (ROMI) along with A/B testing their tactics for optimizing their sales revenues.

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40