Sprout Social

JANUARY 23, 2024

We will unpack how your brand can use these examples to spark your own scroll-stopping creative ideas—while maximizing your budget and doing more with less. We dig deeper by not just examining the flawless creative execution of every post or campaign, but the business impact, too. Granting the social team more creative freedom.

Brand Identity 104

Brand Identity Branding Communities Viral Marketing 104

CoSchedule

JANUARY 27, 2023

Red Bull’s Viral Live Event Campaign Red Bull puts a lot of upfront work into their social media marketing. The live event became a viral buzz, bringing in 100 million playbacks — proving that well-thought-out social media campaigns deliver long-term results. The take-home message? The takeaways?

Social Media 126

Social Media Social Marketing Examples Planning 126

Hubspot

MAY 29, 2017

In May, agencies got creative with alternative advertising mediums. Among other things, this month's roundup features an accidentally viral print ad, an unusual Tinder profile, and a pop-up travel agency that uses custom scents to encourage spur-of-the-moment excursions. Check them all out below. 10 of the Best Ads from May.

Viral Marketing 75

Viral Marketing Paid Search Agency Ads Advertising Agencies 75

Marketing Insider Group

DECEMBER 17, 2019

Have fun with your marketing, and don’t be afraid to show a little creativity. Try piggybacking on one of the latest pop culture or internet trends to get more attention to your campaign – you might even go viral! Experiment, Be Creative, and Don’t Take Yourself Too Seriously. Be creative. Try using a bold color palette.

Tactics 267

Tactics B2B Marketing Work Management Planning 267

QuanticMind

SEPTEMBER 22, 2023

Digital marketers can learn a lot from these Oktoberfest-inspired brewers: Just like crafting an award-winning beer, crafting a standout digital marketing campaign takes quality “ingredients,” tons of creativity, and a test-and-learn approach. How about this viral spec ad from Heineken, for example?

Advertisements 75

Advertisements Advertising Campaigns Lock-In 75

SocialPilot

FEBRUARY 11, 2024

Evaluate the creative quality and originality of influencers’ content, prioritizing innovation. What’s the buzz? Need some fresh, viral ideas that’ll light up our feed. How can we get creative with fitting [your product/service] into fun stories or posts? What strategies would you suggest? How can we blend them right?

Sales Management 89

Sales Management ROI Planning Work Management 89

Sprout Social

JUNE 28, 2022

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. According to the platform themselves, the purpose of this nest egg is to “reward” users for their “incredible TikTok videos and creativity.”

Work Management 101

Work Management Paid Search Agency Viral Marketing Lock-In 101

Navigate the Channel

SEPTEMBER 28, 2021

Have you wanted to gain more buzz for your architecture firm, but weren’t sure exactly how to go about doing it? Showing Off Your Creative Side. One of the best ways for architects to use video marketing as a promotional tool is by getting creative. Video marketing is one of the hottest mediums for building a recognizable brand.

Promotion 65

Promotion Video Marketing Tools Ideal Customer Profiles 65

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ The truth is, the options are as limitless as your creativity. Here’s a common thread between most of our brand awareness tips: a bit of creativity can score you major brownie points with followers. emilyzugay.

Brand Identity 127

Brand Identity Branding Marketing & Strategy Eye-Tracking 127

Anything Goes Marketing

JANUARY 25, 2007

When comparing B2B marketing to B2C, many see B2B as having very generic campaigns that lack the excitement and creativity of B2C. A few B2B companies are now trying to use more interactive viral campaigns designed for their target audience. These are just a few ideas to get your creative juices flowing. Translator.

Viral Marketing 100

Viral Marketing Work Management B2B Marketing Word of Mouth 100

Martech Advisor

DECEMBER 5, 2019

This year saw some of the most creative, innovative, and intelligent mobile marketing campaigns. Learn More: Top 3 Viral Mobile Marketing Campaign Examples to Inspire You. But a few tips from some of the best mobile marketing campaigns can help you think creatively and plan your 2020 strategy.

Mobile Marketing 113

Mobile Marketing Marketing & Strategy Campaigns Marketing Strategy 113

Contently

OCTOBER 12, 2018

The Social Club is Contently’s new Q&A series with the people behind the most creative, notable, and successful social media accounts. It’s not every day a branded tweet goes viral. Even rarer is the viral tweet coming from a frozen meat company. Recently one of the tweet rants you’re talking about went viral.

Social Media 162

Social Media Work Management Marketing Management Media 162

Anything Goes Marketing

MAY 13, 2007

In any case, the campaign is smart, funny and should raise some buzz for the cause of children in America. Ok, so Susie is not her real name and this poor little girl is being used by the Children's Defense Fund but you must applaud their efforts - let's hope that they let "Susie" eat and sleep! Good luck Susie!! social networks.

Web 2.0 100

Web 2.0 Viral Marketing Word of Mouth Creativity 100

Salesforce Marketing Cloud

NOVEMBER 17, 2021

Get ready for increased social volume – including over-performing viral posts or website downtime. A/B test your creative and copy to evaluate assets and special offers. Automate marketing journeys and use artificial intelligence (AI) to serve the most effective creative to shoppers at the right times. Test everything.

Marketing AI 98

Marketing AI Planning Marketing Automation Services Marketing Management 98

MLT Creative

APRIL 13, 2012

This fascinating book explores how brands are identifying powerful bloggers , tweeters and YouTube celebrities to build brand buzz and increase sales. The book shows you how to reach the super connectors who ignite viral epidemics through word-of-mouth. MLT Creative recently had the pleasure of hosting Mark W. Companion eBook.

Buzz 40

Buzz Word of Mouth B2B Advertising Agencies 40

Sharpspring

SEPTEMBER 24, 2020

Shama Hyder on “engineering virality”. But it’s kind of using something like that to create almost an inordinate amount of marketing or buzz around it in our work. In a lot of worlds that’s called “virality,” right? How do you engineer virality? We get more creative. We have great partners.

Advertising Agencies 95

Advertising Agencies Paid Search Agency Ad Agencies Viral Marketing 95

Sprout Social

DECEMBER 15, 2021

Also, if you create entertaining and unique content, your videos have a high potential to go viral. It’s how you take advantage of the app’s creative tools and features that can get your business noticed by millions of users worldwide. And without that initial buzz, your videos might not get a boost from TikTok’s algorithm.

Effectiveness 126

Effectiveness Business Advertising Agencies Viral Marketing 126

Hubspot

MAY 14, 2019

Brand marketing is shaping your brand’s public perception and forging an emotional connection with your target audience through storytelling, creativity, humor, and inspiration. Buzz Marketing. Guerrilla Marketing. Inbound Marketing. Multicultural Marketing. Native Marketing. User-generated Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

Sprout Social

JANUARY 12, 2022

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. And what better way to get people talking than actually doing something that gets people buzzing? Running a creative campaign or giveaway. What are some examples of word of mouth marketing? Good question!

Word of Mouth 132

Word of Mouth Paid Content Conversion Work Management 132

KoMarketing Associates

JUNE 13, 2017

This way, when the infographic is promoted at a trade show or on social media, your audience will be exposed to your brand in a creative way. The viral capabilities of infographics give your brand an asset that can drive links from reputable websites, and as a result, improve your reputation with search engines.

Peer-to-peer 126

Peer-to-peer Paid Search Agency Budget Programs Marketing Analytics Tools 126

Outbrain

FEBRUARY 6, 2022

For creative agencies, the Super Bowl spot is the most coveted and significant of all – brands use the commercials, or “anchor videos” as Vaynerchuck calls them, to define how they want the public to perceive them. Ideally, this creates a buzz around the brand even before the event. long sweepstakes with weekly prizes.

Paid Search Agency 29

Paid Search Agency Planning Ads Advertising Agencies 29

Content Standard

SEPTEMBER 10, 2021

The tweet quickly went viral and became one of the most talked-about ads during the Super Bowl that year, earning Oreo a top place in the conversation—an impressive feat considering how many advertising dollars brands invest in Super Bowl commercials each year.

Ad Building 139

Ad Building Brand Identity Branding Thought Leadership 139

Sprout Social

AUGUST 11, 2020

However, the buzz behind sports in social media hasn’t gone away. According to our own data, creativity is the most important factor in what makes a social account stand out. Doing so not only allows teams to show off their personality, but also poises their posts to potentially go viral. ?? Seasons put on hold.

Social Media 131

Social Media Media Buzz Communities 131

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. He is the founder of Supercool Creative Agency. She also posts about content that is on viral fever.

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. If your social media contest is extremely successful, you have the potential to go viral. Unfortunately there is no set formula to guarantee your contest will go viral. Build The Buzz.

Social Media 93

Social Media Paid Content Media Viral Marketing 93

Single Grain

JUNE 24, 2019

About 10% of all messages I get through the contact form of my site express a passionate interest in “going viral.” Going viral, after all, is never a guarantee and it’s certainly not a likely event for most businesses. Going viral, after all, is never a guarantee and it’s certainly not a likely event for most businesses.

Buzz 105

Buzz Word of Mouth Paid Search Agency Advertising Agencies 105

Hubspot

SEPTEMBER 28, 2012

These are some examples of virality (the marketing kind) at its best. Thing is, viral marketing is not easy. Newsjack virality, that's what you can do. In other words, you can take something that's already gone viral, and piggyback on its success by creating your own awesome spin on it. So what can you do?

Viral Marketing 28

Viral Marketing Paid Search Agency Companies PR 28

Rain: The Growth Agency

JANUARY 29, 2021

With a legacy as Big Game Weekend’s most in-demand and buzzed about event, Shaq’s Fun House returns in 2021. The all-new SHAQ Bowl will feature athletes, celebrities, and superstar artists across two teams, competing in fun and viral challenges to win the first ever SHAQ Bowl Trophy!

Advertising Agencies 40

Advertising Agencies Ad Agencies Broadcasting Viral Marketing 40

Hubspot

JUNE 7, 2021

When a new social media app goes viral, you can almost guarantee that at least one of the social tech giants will test a similar, competitive feature. We can’t wait to see what more creativity comes from this highly-requested update.". "We

Social Media 98

Social Media Social Marketing Media Planning 98

Adobe Experience Cloud Blog

APRIL 1, 2015

It’s fun to see the unique and creative April Fools’ Day campaigns that hit the internet. 2) Build Buzz. Brands can build buzz and awareness by participating in this event, especially if they include the popular hashtag. Groupon launched their ‘prank’ Grøüber as a spoof of Uber run by cats.

Planning 48

Planning B2B Thought Leadership Thought Leadership Marketo 48

Marketing Insider Group

MAY 3, 2012

Create some viral videos. Unfortunately, many marketing plans are built with a few minor modifications to the previous year’s plans and some new buzz words added in. Can’t we just take what we did last year, do 80% of that and add some new bits? You know, we’ll add in some social strategery and what not.

Planning 100

Planning Search Marketing Marketing Plans Budget Programs 100

Martech Advisor

DECEMBER 19, 2019

There are a few social media campaigns that go viral and make a real impact on society. As you are probably brainstorming social media campaign ideas ahead of 2020, here are 20 prizewinning social media campaign ideas to get your creative juices flowing. It uses ingenious tactics to create buzz around the brand.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Martech Advisor

AUGUST 16, 2019

The brands mentioned in the report created quite the buzz with rising social mentions and trending hashtags. If your campaign goes viral, the results could be priceless. Talkwalker recently released a report on the best and worst digital marketing campaigns from early 2019.

Marketing AI 98

Marketing AI Marketing & Strategy Marketing Strategy Campaigns 98

Marketing Insider Group

DECEMBER 21, 2010

And on the creative side where we advertisers are fighting to break through the boring clutter and break out from the pack, this is an important point Personalization. Virality. If you want to create a viral campaign, having something really cool and futuristic that is also personalized is one great way to do it.

B2B Marketing 100

B2B Marketing Paid Search Agency Demand Generation Agencies Web 2.0 100

ClickDimensions

SEPTEMBER 10, 2019

The clip went viral, garnering more than 3.2 Aim to be impactful, not viral. There’s been buzz brewing about this in marketing circles for some time, but it has now reached a fever pitch. He used the example of a video clip where he shares his thoughts about why older generations don’t like millennials.

Top of Funnel 53

Top of Funnel Content Marketing Content Viral Marketing 53

Vidyard

DECEMBER 14, 2015

Finding captivating, relevant and creative new music for your video is challenging. Here are some tools that will help you to keep abreast of current sounds from today’s most creative music makers. Is your goal to make the next critically claimed indie romance film or the next viral half-time commercial? We get the struggle.

Trends 50

Trends Video Marketing Lock-In Television marketing 50

Webbiquity

MAY 31, 2016

Sample review: “Popurls is a dashboard for the latest Web buzz. Discover emerging trends, viral content, and key influencers on any topic, across the web, in real time. I love this tool to help get my creativity flowing. Stories are sorted by source rather than topic, but are searchable. ” — PR Daily. Pricing: free.

Tools 100

Tools Best Practices Enterprise Management PR 100