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3 Reasons Why It’s Better to Publish on a Centralized CMS

RebelMouse

The tech tug of war between publishers and the Facebook/Google duopoly is a never-ending power struggle. The continuing scrutiny of the duopoly is a window of opportunity for publishers to take some of the power back. The revenue exchange between the duopoly and publishers needs to become an even playing field. Here's why: 1.

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Google Redesigned How They Measure Page Speed. Here’s What to Do About It

RebelMouse

In October 2018, publishers. Lighthouse is a tool built into the latest version of Google Chrome that helps you determine how well your site is performing, and tells you which pages on your site need improvement. But again, like with Google's home page, Gmail is not the same as a typical publisher. And WordPress-powered.

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Conquer Roles to Make Content Creation Seamless

RebelMouse

The massive saturation of content in recent years has translated into a mad dash for publishers to achieve adequate reach and engagement in the social ecosystem. The structure is based on a roles-and-ratings process that gives each planned post a clear path to publish. while still delivering meaningful revenue. No easy feat.

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Google Wants Your Ads to Work Smarter, Not Harder: What This Means for Publishers

RebelMouse

The extra attention on marketers from Google comes at a time when many publishers and brands have grown weary of social platforms like Facebook, Twitter, and Instagram. The social ecosystem's frequent algorithm changes and overall ROI mystery have publishers looking to diversify more than ever. Image from The Drum.

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In 2018, Publishers Take Back Control with Subscription Success

RebelMouse

In 2018, readers got clued into the tug of war between publishers and platforms that had been stewing for years. Release from platform dependency meant content diversification , new monetization strategies, and audience development became a top priority for publishers big and small throughout the year.

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Introducing the RebelMouse Creators Network

RebelMouse

Which, in turn, creates momentum that validates a creator's message — whether the message is voiced by a legacy brand, media company, or solo content creator. It's time for publishers to take advantage of the opportunities creators and their networks — which are often formed organically — have to offer.

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Publishers, This Is Your Ticket to Content Diversity

RebelMouse

The January update put publishers on a scrambled path to diversify their distribution strategy, and in turn, the entire digital ecosystem changed its course. But publishers are still trying to navigate exactly. Content creators for brands, new media companies, and news outlets already have a lot on their plate.