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4 Marketing Technologies Every Company Needs to Embrace

Valasys

In this era of extreme development and growth, the business industry has transformed into a battleground. With the introduction of newer and smarter marketing softwares and technology each day, companies have countless opportunities to achieve their business goals and connect to their consumer market effectively.

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SEO for WordPress: Tips and Best Practices to Optimize Your Website

Spiralytics

However, keep in mind that WordPress is a CMS (content management system). In fact, many brands have started utilizing the WordPress Schema Plugin to make their website content discoverable in the massive digital space. If your site is sluggish, you will end up losing a lot of potential customers. You don’t want that, right?

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8 Reasons to Switch to PWA eCommerce

ATAK Interactive

That’s why today’s eCommerce businesses are now turning to progressive web applications (PWA’s) built on a Jamstack architecture to enhance their user experience for its customers. Unfortunately, many eCommerce sites are not optimized for mobile and, even those that are, do not deliver the performance needed to retain their customers.

eCommerce 147
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8 Reasons to Switch to PWA eCommerce

ATAK Interactive

That’s why today’s eCommerce businesses are now turning to progressive web applications (PWA’s) built on a Jamstack architecture to enhance their user experience for its customers. Unfortunately, many eCommerce sites are not optimized for mobile and, even those that are, do not deliver the performance needed to retain their customers.

eCommerce 103
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The Ultimate Guide to Website Development (for Marketers)

Hubspot

Learning about web development is kind of like drinking from a fire hose. This guide serves as a slow drip to get you acquainted with and intrigued by the world of web development. Keep reading to dive into website development or use the chapter links to jump around the guide. Web Development Terms to Know.

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The Potential Impact of Gen Z on SEO

Moz

However, Fast Company presents this information in a new light by explaining that they actually have “8-second filters”. Zoomers fully understand how to use search tools, and they have the capacity to quickly evaluate SERPs prior to deciding on which link will get their click. Zoomers working as SEOs.

SEO 73
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Should You Test That? When to Engage in SEO Split Tests

Moz

This requires significant development resources and poses more risk, as you can’t simply “turn the test off” if things aren’t going well. The time to plan a test, develop it on your live site, “end” the test (if needed), and analyze the test after the fact are all demanding tasks. Your desire should be “does not break anything.”.

SEO 64