BOP Design
OCTOBER 7, 2020
B2B Marketing Will Never Be the Same. If you are an event marketing company or a convention center, you may be hoping for things to go back to normal. Tactics like cold calling, cold emailing, direct mail should also be explored. Read more: How to make your next video call look more professional.
markempa
JUNE 7, 2005
« Better lead management leads to bigger marketing budgets | Main | Paper Direct Mail is Not Dead » Cold Calling Tips for the complex sale When used correctly, the phone is a powerful way to start and develop relationships. Peter Davidson at the BeConnected blog pointed me to Kevin Stirtzs post on cold calling.
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markempa
SEPTEMBER 15, 2005
Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. It has long been accepted that combining outbound calling with direct mail marketing dramatically increases results in B2B programs.
markempa
NOVEMBER 16, 2006
I interviewed Ruth Stevens , author of Trade Show and Event Marketing , to get her views on what marketing and sales can do to increase the effectiveness of their event marketing and she gave some helpful insights. Show Agenda Why did you write Tradeshow and Event Marketing and what were you hoping to address?
markempa
JANUARY 4, 2006
Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. The truth of the matter is, though, event marketing can deliver quite impressive return on your lead generation investment.
markempa
JUNE 23, 2005
« B2B Marketing and PR Internship | Main | Improving Lead Generating And Conversion Rates » Marketing to Small-Medium Businesses Via IT Consultants & Resellers I was quoted in a special report by MarketingSherpas contributing Editor, Dianna Huff. They are "opinion molders." They are "opinion molders."
Rev
JANUARY 11, 2023
Resource to help you learn more about this tactic: Guest blogging: The definitive guide #3 Cold outreach high-fit targets Many sales teams still rely on cold calling and emailing to try and get new customers. Another way to warm up cold calls and emails is through referrals from your current customer base.
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