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11 Crucial Facebook Metrics You Should Track to Grow Your Business

SocialPilot

This blog will cover every key Facebook metric that you should track and why it is crucial for your overall Facebook marketing strategy. So, without further ado, let’s dive into the key metrics you need to track to grow your business on Facebook. Engagement Engagement tracks the number of actions people make on your posted content.

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Empower Your SEO and Digital Marketing Strategy with Data

Anyword

SEO helps get the right eyes in front of all the hard work you put into your digital marketing strategy. In comparison, the keyword by itself or “[your chosen keyword’ near me” implies a more transactional intent. And how does CTR come into play when we’re talking about SEO? Copy stating “What is a [ your chosen keyword ]?”

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Guide to programmatic campaign optimization

Choozle

Keep an eye on your win rate and only decrease bids if you have a win rate of 35 percent and above. If click-through rate (CTR). Set (or reset) your CTR goal of 0.1% This is necessary to track conversions as well as CPA. Over Pacing. This will help to optimize your bids and allow for more efficient media spend.

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The most important social media metrics to track

Sprout Social

What should you be tracking? The names of key metrics can vary from one channel to another, but we’ll cover the core measurements that you’ll want to stay on top of for your KPIs, goal setting and campaign tracking. Specifics that you track will vary by industry, business and campaigns. Is it even important for your business?

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SEO Channel Context: An Analysis of Growth Opportunities

Moz

From the analysis best practice drawer, we used: 2 cups of relevant channels for context and analysis via comparison. Full tray of Data Studio visualizations that appeal to the eye. Event tracking for opt-ins and adjusted bounce rate via MashMetrics GTM setup framework. The CTR of organic search is up to par with Facebook.

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5 Ways to Make Your Content Marketing Analytics Actionable

DivvyHQ

One simple way to gain more value from something like CTR is breaking it down by various devices. Assisted conversions are a method of multi-touch attribution , and they’re essential for content marketers to track. Keep a Close Eye on Email Marketing Trends. When you attach reach metrics to others they can be far more telling.

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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements. Image via Directive Consulting. New Visits.