ViewPoint
JUNE 15, 2012
Jim is the founder of the Sales Lead Management Association. SLMA is the sponsor of the yearly Sales Lead Management week and initiatives to identify both the Top 50 Most Influential People in Sales Lead Management and 20 Women to Watch in Sales Lead Management.
Online Marketing Institute
JULY 31, 2009
Users can query this widget to find out more about these visitors and decide if they want to purchase full business contact information. I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing.
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Stevens & Tate
APRIL 18, 2024
Lead Management : The use of automation software in lead management allows senior living communities to capture and store detailed information about each prospect, from initial inquiry through to move-in. To explore how these strategies can be tailored to benefit your community, Contact Us for a free consultation.
markempa
JUNE 7, 2005
FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0
The Point
APRIL 8, 2010
Your subscribers, customers, prospects, ANYONE that you email regularly, should have an easy, intuitive, immediate accessible means of updating his/her contact information, including email address. Don’t let your hard-earned contacts disappear due to the inevitable turnover. That’s crazy.
The Point
AUGUST 17, 2010
If you’ve decided to dedicate serious investment to a drip campaign designed to penetrate a finite number of key accounts, relying 100% on email to get the job done is the marketing equivalent of all your eggs in one proverbial basket. Direct mail diversifies your risk and gives you another touch point with your key contacts.
The Point
NOVEMBER 24, 2009
Offering up pre-populated landing pages gives contacts the opportunity to update outdated or incorrect information, serving to maintain and improve the quality of your CRM data. If the email gets forwarded to a colleague, influencer, or decision-maker, you’ll miss the opportunity to capture that new person’s contact information.
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