8 Copywriting Techniques to Boost Email Conversions
Content Marketing Institute
JUNE 4, 2018
There’s one thing I hate about email marketing copy: You never know how it’s going to perform until the campaign goes live. What seemed like a rock-star line of copy could become the campaign’s kiss of death. 59% of surveyed B2B marketers say #email is the best channel for generating revenue via @adage.
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