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What is CTR and 7 Things You Must Know to Improve It

Outbrain

CTR, or clickthrough rate, is a pretty simple calculation of how many people clicked on an ad (clicks) divided by the number of times the ad was shown (impressions). Anyone who’s ever even dipped a toe in the performance marketing ocean has heard of CTR. So, what is CTR? What’s a “good” CTR? What’s a “good” CTR?

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Click-Through-Rate: How to Improve CTR

seo.co

According to some data, qualitative factors like how long a user spends on a page can influence how that page ranks—but you could also make for a case of correlation influencing this relationship, rather than causation. Google has an anticipated spread of CTRs for its various search results ranks. Image Source: Moz ).

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Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

As organic results get squeezed and bumped down, the importance of consistently using long-tail, relevant keywords increases. Though they differ per campaign, Google has reported the average CTR (click-through rate) is around 2 percent. We’re all aware of the correlation between CTR and landing on SERP number one.

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Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

As organic results get squeezed and bumped down, the importance of consistently using long-tail, relevant keywords increases. Though they differ per campaign, Google has reported the average CTR (click-through rate) is around 2 percent. We’re all aware of the correlation between CTR and landing on SERP number one.

SERP 40
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7 Amazing Tips to Help Boost A Blog Post’s Organic Ranking

Hubspot

At the risk of sounding repetitive I will just list the basics: Keyword optimization - Focus on long-tail keywords, and use your keyword along with synonyms naturally throughout the blog. have shown correlations with increased social signals and a jump in ranking. So how do you help increase the organic CTR of your blog?

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Better Manage Your Metrics

Navigate the Channel

Perhaps because it directly correlates to the dollar amount spent on each keyword, CPC is often seen as one of the most important factors in a paid search campaign, and as a result, CPC improvement is often pursued by paid-search managers. Do this until you find ads that have high CTR and convert well.

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Should You Reoptimize Your Blog Content? 55 Marketers Respond

Referral Rock

And do they believe that long-tail keywords are the best tactic for websites with low domain authority? Are long-tail keywords the way to go for companies with low domain authority? Yes, prioritize long-tail keywords. 98% of the marketers we surveyed have an active blog. What approaches are they using?