ClearVoice

MARCH 14, 2024

You can’t overlook the value of email marketing when it comes to content distribution. After all, content marketing is highly regarded for its exceptional capability of generating an ROI of over 3,600 percent. Marketers often report an impressive average of 14.1 Write click-worthy subject lines. Use power words.

Distribution 98

Distribution Marketing AI Email Marketing Marketing Strategy 98

Act-On

OCTOBER 4, 2023

Your marketing automation platform houses crucial marketing data that drives your business. That’s where marketing analytics software comes in. Most of the major marketing automation platforms have some form of analytics built into the user experience. email send reports, landing page visitor reports).

Marketing Automation Services 146

Marketing Automation Services Analytics Software Deliverability 146

Optinmonster

AUGUST 24, 2023

Are you looking for the best email marketing tools to fully leverage the power of email marketing? Email marketing plays a crucial role in generating and nurturing leads for your business. In this article, we’ll look at various email marketing tools with diverse features. And the best part?

Email Marketing 57

Email Marketing Marketing Management Tools Conversion 57

SmartBug Media

JANUARY 19, 2023

We’re currently living in an age of abundance when it comes to the data that email service providers share with us, but whether or not your tech stack tells a complete picture is a different story. Revenue Attributed to a Campaign Is the email or SMS campaign bringing in the big bucks? Then something’s going right.

SMS 98

SMS Email Campaigns Campaigns Open Rate 98

Optinmonster

JANUARY 24, 2024

Hello there, fellow email marketers! Let’s talk about how to measure email marketing success. Despite the rumors of email marketing dying , it remains an integral part of any effective digital marketing strategy. But how do we gauge the effectiveness of your email marketing?

Email Marketing 84

Email Marketing Planning Open Rate Click Rate 84

ConvertKit

JANUARY 15, 2021

Chapter #1: General email marketing statistics for creators. Chapter #4: Email volume and list growth. Chapter #6: Deliverability and spam. But here’s the problem: most email marketing advice is aimed at brands with massive audiences. Chapter #1: General email marketing statistics for creators.

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

Webbiquity

APRIL 18, 2024

Image credit: Mikael Blomkvist on Pexels This also applies, of course, to B2B marketing. Ideally, marketers focus their time on performing high-impact tasks that need our knowledge, expertise, and experience. So, why not let B2B marketing automation take care of the rest? What is B2B Marketing Automation?

Marketing Automation Services 163

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 163

Salesforce Marketing Cloud

JANUARY 29, 2024

That famous quote from Field of Dreams refers to a baseball field for ghosts, but can it also be applied to an email list? According to our research , email remains the best way to connect with customers. Let’s break down the basics of email list building: why you should be doing it and how to get started. It sure can.

Ad Building 124

Ad Building Opt-out Opt-in Click Rate 124

Litmus

MARCH 2, 2023

You know what’s what in digital marketing, so you’ve already heard the big, BIG news about the universal analytics sunset, and the rise of our new overlord Google Analytics 4 (GA4). Today, we’ll look at GA4 vs Universal Analytics—specifically as it relates to email marketing. But, the inevitable day draws near. Let’s dive in.

Analytics 84

Analytics Email Marketing Marketing Analytics Tools Eye-Tracking 84

Valasys

AUGUST 6, 2021

Ever wonder how your emails got to the inbox? It is a known fact that email marketing has become the most effective form of marketing. But what if you don’t know how to improve your email deliverability rates? Email marketing can improve a company’s reputation and improve sales.

Marketing Budget 52

Marketing Budget Enterprise Management Marketing Automation Services Deliverability 52

Litmus

JANUARY 19, 2021

As far as marketing channels go, email remains a powerhouse with 4 out of 5 marketers preferring to give up social media than email marketing. Businesses drive more revenue—$36 for every $1 spent—and brand awareness with email than ever before. And only 12% plan to add email staff. Image Source.

Budget Programs 138

Budget Programs Work Management Marketing Management Email Marketing 138

Martech Advisor

DECEMBER 3, 2019

Email marketing services software are defined SaaS (cloud) based platforms that allow marketers to create, send and analyze emails, typically for the purposes of audience engagement and lead generation. Table of Contents: What is an Email Marketing Software Platform?

Marketing Automation Services 90

Marketing Automation Services Enterprise Management Work Management Marketing Management 90

distribion

APRIL 12, 2017

Email marketing is consistently positioned among the highest ranking channels producing revenue and a strong return on investment. In fact, a Cvent study of marketing professionals worldwide found that the top three most effective marketing channels are email marketing, company website and social media.

Deliverability 71

Deliverability Marketing Automation Services CAN-SPAM Work Management 71

SalesIntel

NOVEMBER 18, 2021

Email marketing is one of the most important channels for lead generation , client engagement, and after-sales support. However, it can be difficult to engage customers manually with email. However, before we dive into the list, let’s quickly look at how email marketing performed during the COVID-19 time.

Marketing Automation Services 52

Marketing Automation Services Budget Programs Work Management Email Marketing 52

Optinmonster

AUGUST 16, 2023

Are you looking for the best bulk email services to help you reach a wider target audience? Marketing automation has come a long way , and bulk email services are at the forefront. You can use them to design professional campaigns, automate messages, and analyze your emails’ performance.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Service 52

Convert

SEPTEMBER 30, 2020

The best email a customer can receive is one that is personalized. Think about what makes you open an email from a business: is it because the email addresses you by your name? However, a personalized email goes beyond addressing a customer by their name. Get ready to boost your email open rates and click-through-rates!

Email Marketing 98

Email Marketing Personalization Automation Planning 98

SendX

JANUARY 28, 2019

The best practices mentioned in this post are exclusively meant for folks whose email list size is 100k or more. In case your email list size is less than 100k, I don't think these techniques will apply for you. Over the course of last few years, I have been helping our customers with their email marketing. Your Email.

Open Rate 158

Open Rate Work Management Marketing Management Deliverability 158

Optinmonster

JULY 16, 2021

Are you looking for the best promotional email examples that you can use for your own business? Whether you need a promotional email template or you just need a bit of inspiration, you’re in the right place. 9 promotional email examples. How to write a promotional email. What Is a Promotional Email?

Promotion 140

Promotion Examples Landing Pages Click Rate 140

SendX

FEBRUARY 22, 2019

Their support can be really bad, and their pricing can be a worrisome venture as your email list size grows. Moreover, after you hit a list size of 52000, you no longer get to send Unlimited Emails. Another thing to know is that MailChimp has shifted their focus and are no longer focusing on Email Marketing only.

Marketing Automation Services 196

Marketing Automation Services Work Management Paid Search Agency Budget Programs 196

Hubspot

APRIL 18, 2019

For many growing companies, an email marketing service provider is one of the first tools you need in a marketer's tool belt -- and for good reason. Email marketing is a quick way to engage with your leads and nurture them into loyal customers. And, in 2019, email marketing is just as essential as it's ever been.

Marketing Automation Services 78

Marketing Automation Services Enterprise Management Work Management Marketing Management 78

SmartBug Media

NOVEMBER 17, 2020

From the success of email campaigns to the turnout of a live event or tradeshow, it’s crucial to be able to show how your campaigns have performed. Luckily, Marketo has a myriad of reporting options that make it easy for you to showcase your team’s success, from email campaigns to landing pages to engagement streams.

Marketo 98

Marketo Landing Pages Privacy Policies Click Rate 98

BenchmarkONE

SEPTEMBER 27, 2019

There are no shortage of email marketing tools for small businesses, which is totally logical: Email marketing remains a really powerful tool for small businesses , in part because they have more flexibility with their brand and image. Email marketing is a tremendous relationship-building channel.

Small Business Marketing 76

Small Business Marketing Budget Programs Email Marketing Paid Search Agency 76

BenchmarkONE

DECEMBER 27, 2018

Email marketing is still, after all of these years, one of the most successful digital marketing tactics you can offer as an agency. In one study, email was reported to have an average ROI of an incredible 3,800 percent. Sending automated emails or drip campaigns. Managing multiple clients’ email campaigns.

Marketing Automation Services 64

Marketing Automation Services Advertising Agencies Paid Search Agency Enterprise Management 64

Mailmunch

MARCH 29, 2021

Are you looking for an average 4,300% ROI on your next marketing campaign? Are you tired of endless social media campaigns with limited click-throughs and conversions to actual sales? Let’s talk about why you should consider free email marketing services for your brand. What is Email Marketing?

Enterprise Management 59

Enterprise Management Work Management Marketing Management Email Marketing 59

The Lead Agency

AUGUST 6, 2018

Email marketing remains one of the most effective B2B marketing methods. According to WordStream , email is the ‘third most influential source of information for B2B audiences, behind only colleague recommendations and industry-specific thought leaders.’. Why Email Marketing?

Email Marketing 83

Email Marketing B2B Marketing Marketing & Strategy Marketing Strategy 83

Circle Studio

NOVEMBER 2, 2017

Email marketing remains to be a powerful online marketing tool when properly executed. And while most A/E/C firms are using email marketing to communicate with clients and prospects, many aren’t necessarily seeing results and could use a boost. With email marketing lists, quality is preferred to quantity.

Marketing Automation Services 79

Marketing Automation Services Email Marketing Marketing Management Practices 79

Sprout Social

AUGUST 28, 2023

Not only is it fundamentally shifting how we work but AI marketing tools are also reshaping marketing now and in the future. Whether you’re looking for marketing automation or to write email copy, there’s an AI marketing tool that meets your needs. And social data is at the center of many marketing transformations.

Marketing AI 85

Marketing AI Marketing Automation Services Enterprise Management Planning 85

ConvertKit

APRIL 30, 2019

Do you have a “set it and forget it” attitude when it comes to some of your marketing efforts? While you may be able to get away with this in some areas of marketing, it’s hard to be successful with your email marketing efforts if you aren’t actively tracking how well your emails are performing.

Email Marketing 64

Email Marketing Planning Marketing Analytics Tools Click Rate 64

ConvertKit

APRIL 30, 2019

Do you have a “set it and forget it” attitude when it comes to some of your marketing efforts? While you may be able to get away with this in some areas of marketing, it’s hard to be successful with your email marketing efforts if you aren’t actively tracking how well your emails are performing.

Email Marketing 64

Email Marketing Planning Marketing Analytics Tools Click Rate 64

Optinmonster

AUGUST 13, 2021

ActiveCampaign is one of the most popular platforms for email marketers and websites. That said, there’s plenty of competition on the market where you may find better deals and more value for your money. ActiveCampaign is a reliable email marketing tool that prides itself as the #1 automation platform for eCommerce.

Small Business Marketing 69

Small Business Marketing Pricing Price Features 69

SendX

MARCH 18, 2021

What is B2B email marketing? So B2B email marketing, basically is a specific category of email marketing strategy where your target audience are businesses and not individual customers. Why B2B email marketing? According to research , the number of email users worldwide reached 2.9

Marketing Management 362

Marketing Management Budget Programs Email Marketing B2B Marketing 362

Webbiquity

APRIL 20, 2010

While social media marketing gets the headlines, email marketing remains an effective and increasingly used tool in marketer’s toolboxes. How has email marketing changed in the last few years? How can email and social media marketing be combined to increase the effectiveness of both?

Tactics 100

Tactics Email Marketing Marketing Strategy Marketing & Strategy 100

Litmus

FEBRUARY 14, 2020

In this episode of Delivering, host Jason Rodriguez digs into how Gmail classifies messages as spam before looking at a potentially disruptive new email service and the state of email surveys in 2020. Welcome to Delivering, a podcast about email design, strategy, copywriting, development, and the email marketing industry.

CAN-SPAM 79

CAN-SPAM Deliverability Guidelines Google 79

Delivra

OCTOBER 2, 2018

Out of all of your marketing strategies, email marketing still ranks among the most effective ways to connect with your audiences. When it comes to B2B marketing, it’s the most effective channel for revenue generation, according to 59% of marketers surveyed by BtoB Magazine. Don’t take that shortcut.

Email Marketing 40

Email Marketing Marketing Automation Services Ad Building Marketing & Strategy 40

SendX

MARCH 23, 2021

In this post we’re going to look at several email marketing terminologies around the world of email marketing. Email is still one of the best performing marketing channels there is. To understand how powerful it is, know this—Email gets more conversions than any other marketing channel.

Email Marketing 195

Email Marketing Enterprise Management Work Management Marketing Management 195

SendinBlue

APRIL 19, 2021

Successful B2B marketing automation requires thought and preparation but once up and running, can do serious heavy lifting for your sales funnel. Now you might be wondering how exactly one should use marketing automation for B2B. But first, let’s make sure we’re clear on how B2B marketing automation differs from B2C.

Marketing Automation Services 95

Marketing Automation Services Top of Funnel Marketing Automation B2B Sales 95

Adobe Experience Cloud Blog

JULY 22, 2016

Author: Kevin George As an email marketer, subscriber engagement is undeniably one of the most critical factors that makes or breaks your efforts in converting your subscribers into lifetime customers. Yet, out of all marketers, only 40% are using transactional emails. The Components of a Transactional Email.

Email Marketing 48

Email Marketing Cross-Selling Phishing Thought Leadership 48