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NitroMojo and Marketing Advocate Specialize in Marketing Automation for Channel Partners

Customer Experience Matrix

It provides a resellers with a vendor-sponsored microsite that gives them access to marketing content, prospect lists, acquisition email campaigns, and automated nurture emails. Resellers define their target prospects when they set up the system and then purchase suitable lists from suppliers including NetProspex , Jigsaw , and Harte-Hanks.

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Social Media Features in Marketing Automation Systems: Who Does What?

Customer Experience Matrix

Neolane - posting: central panel to post tweets and Facebook updates - sharing: place sharing buttons on emails - tracking: measure clicks on links in system-generated posts.