DivvyHQ

APRIL 30, 2019

While there is no shortage of “best practices” for content marketers, they often don’t make a lot of sense because they’re too contextual or specific to certain types of companies. But what about a list of specific do’s and don’ts for content marketers that are practical and applicable to all?

Planning 111

Planning Content Marketing Work Management Marketing Management 111

DivvyHQ

AUGUST 12, 2019

Content marketing across a large organization has unique challenges. However, content marketing is essential to a company’s growth. With enterprise content marketing, having the ability to be agile when change is needed is essential. Enterprise Marketing Research: Trends and Challenges. But how do you accomplish this?

Enterprise Management 76

Enterprise Management Work Management Planning Content Marketing 76

DivvyHQ

AUGUST 19, 2019

And content marketers agree, with a survey reporting that it’s the biggest benefit by far with 74% saying such. What can you expect from a content marketing platform that features content automation? You’ll be organized, transparent, and up to date with a dynamic content calendar. Let’s explore the opportunities.

Automation 59

Automation Work Management Autoresponders Content 59

DivvyHQ

JUNE 5, 2018

When it comes to content workflow and its management, marketers can relate. In an effort to remove some of the mystery shrouding this crucial component of any sizable marketing operation, we decided to scour the web in search of the most frequently asked content workflow questions. Okay, that’s not entirely true.

Work Management 40

Work Management Marketing Management Press Marketing Automation Services 40

DivvyHQ

AUGUST 27, 2018

Here at DivvyHQ, we’ve developed a platform that we feel is damn good, but we also acknowledge – and accept as part of our commitment to simplicity – that our solution shouldn’t be the first choice for every content production scenario. To alleviate this pain, a number of content planning tools have emerged over the years.

Planning 40

Planning Tools Work Management Marketing Management 40

DivvyHQ

AUGUST 5, 2019

Let’s look at some tips for content marketers when working with legal and compliance. With a content marketing software platform , you can provide spaces for collaboration amongst different teams. While content marketers are no fans of limits, they are necessary, especially in highly regulated industries.

Work Management 59

Work Management Tips Content Marketing Marketing Management 59

DivvyHQ

JULY 11, 2018

We hear the success stories of big companies like Red Bull and GE who are doing some great things through content marketing,” Barb Mosher Zinck wrote in a recent piece at Diginomica recapping her interview with Robert Rose. The rest of the time was spent doing other marketing content as required by other groups. I know, I know.

Enterprise Management 41

Enterprise Management Product Work Management Marketing Management 41

DivvyHQ

AUGUST 7, 2018

While the C-suite focuses on winning the battle of market share, marketers are struggling (and often losing) the battle for attention share. Many smart marketers and well-known brands have helped to define and demonstrate the new best practices of gaining attention by delivering great content and digital experiences.

Marketing Automation Services 40

Marketing Automation Services Enterprise Management Ad Building Work Management 40

DivvyHQ

AUGUST 2, 2023

They're great for planning and helping you manage everything you have on your plate. Fortunately, there's a simple solution for content, marketing, and communications teams who need to be collaborating on campaigns and content plans. The right hand doesn't know what the left hand is doing, that's what.

Marketing Management 75

Marketing Management Planning Organization Campaigns 75

DivvyHQ

MAY 5, 2016

In the early days of DivvyHQ, we were always a little dumbstruck when large, enterprise companies walked through our virtual front door in the throws of major organizational change, and looking for a content planning and collaboration platform. One of those early customers was a large technology manufacturer/retailer based in the UK.

Enterprise Management 40

Enterprise Management Paid Search Agency Work Management Budget Programs 40

DivvyHQ

AUGUST 6, 2019

Tools, like a content marketing software platform , enable easier communication and are an opportunity to offer transparency into workflows. Add more creative solutions – with more collaborators, you’ll experience better ideation. Learn how project management tools enhance content collaboration.

Rules 65

Rules Work Management Marketing Management Content 65

DivvyHQ

JULY 17, 2019

Years from now, as a marketer, what would you want your content marketing software stack to look like? Would it even be called a content marketing platform? With the rapid growth of content marketing software, are the platforms available today cutting the mustard? The Future of Content Marketing.

Work Management 65

Work Management Marketing Management Software Content Marketing 65

Marketing Insider Group

AUGUST 30, 2021

When you understand what content marketing really is , you know that means sticking to a publishing schedule. Ready to change your entire content marketing experience? Using content calendar templates can transform the operational side of your content marketing. That’s the starting point to drive content marketing ROI.

Template 357

Template Top of Funnel Enterprise Management Work Management 357

DivvyHQ

JULY 16, 2019

Looking at search and social advertising in particular, marketing technology has come a long way in making it easy for digital teams to spin up digital ads and landing pages to drive conversions for both B2C and B2B organizations. Be transparent to build trust, but here you can start dropping hints that you’re ready to make a proposal.

Top of Funnel 61

Top of Funnel Paid Content Marketing Websites Digital Marketing Funnels 61

DivvyHQ

JULY 28, 2019

Every content marketer feels it at some point. Your content marketing is about to get a makeover. Or are you a multi-faceted organization serving multiple markets with multiple business units and geographical locations? The complexity of your organization needs to be considered before you bring on something to manage it.

Ad Building 61

Ad Building Work Management Marketing Management Content 61

DivvyHQ

JULY 10, 2019

They are two integral parts to your content marketing efforts, and yes, you need both a content strategy and a content plan. After all, content marketing is driving serious revenue for brands. In 2019, the revenue of the content marketing services industry is expected to exceed $50 billion. Let’s find out why.

Planning 70

Planning Marketing & Strategy Work Management Marketing Management 70

DivvyHQ

NOVEMBER 8, 2017

While building out your content marketing software isn’t exactly like this, it’s pretty darn close. You need the right gear to make your content marketing actually rock, and to make sure your talent translates into solid content pieces such as blog posts, videos, or other campaigns. Content Marketing Strategy Defined.

Budget Programs 40

Budget Programs Work Management Planning Marketing Management 40

DivvyHQ

JULY 17, 2017

Which is why when most marketers discuss content marketing automation, there’s bound to be confusion. Let’s just get this out of the way as long as we’re on the topic; content marketing automation does not equate to AI software applications or robots that can automatically generate all the content for your brand.

Marketing Automation Services 41

Marketing Automation Services Marketing Automation Marketing AI Budget Programs 41

DivvyHQ

JUNE 27, 2018

For content marketers, the struggle is real. At DivvyHQ, we experience our own challenges with high-volume content production, and we hear about plenty of others from customers and peers. Read on for a breakdown of the most prevalent struggles plaguing modern content marketing teams and departments. Press play on video.

Work Management 41

Work Management Marketing Management Content Marketing Planning 41

DivvyHQ

APRIL 4, 2019

You not only have to manage ideas, but you also have to manage people, content, campaigns, budgets, and results. It’s the continued story of marketing having to prove its worth. Marketing spends money so it’s imperative to show the correlation of that spending with new business generated.

CMO 106

CMO Work Management Budget Programs Marketing Management 106

DivvyHQ

SEPTEMBER 13, 2018

According to our recently released Content Planning Report 2018 , 80% of marketers now report using a content calendar in some capacity. However, only 42% say they’re using calendars to track publish and launch dates, and just 22% rely upon this resource to manage all of their content marketing milestones. That’s good!

Template 40

Template Work Management Marketing Management Planning 40