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What is Content Optimization? 5 Tips on Writing for SEO

Brandpoint

When search engine optimization (SEO) and marketing professionals optimize content, it means they are updating/editing/fixing a web page to boost its organic search performance and bring more traffic to their website. Using search analytics tools, they can identify the posts that are performing well and the ones that need optimization.

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Google Rankings: Dwell Time, Page Views, and Engagement Rates

ClearVoice

Can dwell time, page views, and user engagement affect your Google rankings? With these engagement-related factors out of the way, let’s turn to the ones that are most disputed: dwell time and page views. Dwell time, also referred to as “session duration” and “time on site,” is a metric tied to content quality.

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How to Do SEO in 2020 [Full Guide]

flux.la

The higher the visibility, the more prominent your domain is in Search Engine Result Pages (SERPs). Rankings : It refers to the process of determining where to place a web page in SERPs. In today’s competitive market, SEO is an essential requirement. SEO isn’t a marketing cost, but it is a real business investment.

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12 Reasons Your SEO Strategy Is Failing

Single Grain

Here’s a newsflash for you: Your SEO strategy isn’t failing because Google’s got it out for you or because you’re suffering from some mysterious penalty. Take a look at the following list and apply them to your own campaign frustrations before jumping on the “bash Google” bandwagon! Long-Tail Keywords Only.

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The Quick Guide to Enterprise SaaS SEO

Single Grain

In this quick guide, I’ll cover the essential enterprise SaaS SEO elements to succeed in the SERPs. Enterprise SaaS SEO is a marketing strategy that focuses on optimizing and scaling large Software-as-a-Service websites (with thousands or millions of pages) to increase profit margins through organic traffic.

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How to Rank on Page 1 of Google for Thousands of Keywords

Single Grain

Finally, here’s an example of one we did a while back and recently updated: How to Create the Ultimate Marketing Funnel : This is the third most popular page on Single Grain’s website. It’s more than 5,000 words long and ranks for hundreds of keywords on its own. 9 Alternatives that Are Just as Good as Google Analytics.

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SEO for B2B: A Quick Guide to Boost Your Online Business

Single Grain

B2B SEO is a marketing strategy that aims to attract and convert high-quality traffic, typically from other businesses and professionals, to the website. B2B SEO is a critical component of any successful digital marketing strategy, as its purpose is to put the brand in front of the right target audience to increase sales and brand visibility.