Remove eCommerce Remove Email Marketing Remove Landing Pages Remove Multivariate analysis
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6+ Mailchimp Alternatives to Crush Email Marketing in 2024

Optinmonster

Are you looking for the best Mailchimp alternatives to supercharge your email marketing ? Mailchimp is one of the most popular email marketing services, but its popularity doesn’t make it the one-stop solution for all digital marketers. Also, consider how much time they’ll have to devote to email marketing.

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What Is Split Testing? Best Split Testing Tools and Strategies

Optinmonster

When competing in a market with cutthroat competition, staying ahead of the curve means constantly seeking ways to improve and optimize. Split testing is a powerful tool that can significantly improve your digital marketing strategy, but it’s often overlooked or misunderstood. Table of Contents What Is Split Testing?

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From Clicks to Conversions: Perfecting Your CRO Strategy

ClearVoice

Is your ecommerce website generating a lot of traffic but very few sales? Or maybe your landing page generates just a handful of leads despite driving tons of traffic to your website. Why invest in CRO The average ecommerce conversion rate worldwide is 3.37 For email, that’s anywhere from 2-5 percent.

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A/B Testing Statistics: Why Statistics Matter in Experimentation

Convert

While a platform like Convert Experiences can take care of all the statistical measuring, reasoning, and analysis for you, having a basic understanding of some statistical terms will certainly help you. For instance, assume that you are trying to flesh out the best headline for your landing page.

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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

Our experts are happy to share our understanding of the market with you, free of charge. A/B and multivariate testing tools. As your digital marketing strategies become more sophisticated, you may need to find tools that make detailed information easier to access. Talk to an expert. Content analytics tools. SEO analytics tools.

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Martech 2030 Trend #5: Harmonizing Human + Machine

chiefmartech

A survey of marketers conducted in May 2020 found that 59% were concerned that AI and machine learning would limit their personal growth — up from only 14% in 2019. Will AI lead us into a dystopian future where machines take over marketing, with few roles left for us humans to play? I’m republishing it here as a 7-part series.

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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

A/B and multivariate testing tools. As your digital marketing strategies become more sophisticated, you may need to find tools that make detailed information easier to access. shows conversions and attributions for actions, such as newsletter signups, subscriptions, registrations, lead captures, and ecommerce sales. Kissmetrics.