article thumbnail

Why ZoomInfo is Acquiring Clickagy

Zoominfo

By bringing together our subject matter experts in data collection, natural language processing, and data science we had greatly improved the strength and confidence of our intent signals while also reducing noise. Streaming Intent by ZoomInfo and Clickagy.

Zoominfo 246
article thumbnail

Measuring Marketing Success

Porch Group Media

Welcome to the Movers and Shakers podcast. This content has been adapted from our Movers and Shakers podcast. Luci: V12 has already driven some really powerful changes in the home retail vertical. Luci: V12 has already driven some really powerful changes in the home retail vertical. These numbers are astounding.

article thumbnail

Connecting Brands to Movers & Homeowners

Porch Group Media

Welcome to the Movers and Shakers podcast. This content has been adapted from our Movers and Shakers podcast. If you have the access to first-party data and unique data assets, a media network is just really a winning strategy. What we find is that that’s a high-quality intent signal.