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The Stories Behind 5 Social Networks That Never Caught On

Hubspot

What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. A lot these primitive social networks go forgotten, but that doesn't make their stories any less important. 1) Friendster.

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How HubSpot's Report-Based Acquisition Campaign Hit 150% of Our Lead Goal in 30 Days

Hubspot

At HubSpot, we run these campaigns quarterly. Despite the rapid cadence, every quarter we work to create new, remarkable ways of reaching, informing, and converting our audience. Working with our team at HubSpot Research , we ran our first survey in November/December of 2019 that went out to 3,400 global marketers.

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Top 10 Sales Intelligence Tools to Use for Your 2021 Campaigns

Zoominfo

The main purpose of sales intelligence tools is to help make more insightful decisions by providing in-depth information on potential prospects. As the top professional-based social networking platform, it’s a no-brainer that LinkedIn would create a sales intelligence solution to take those connections to the next level.

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Inbound Marketing: Everything You Need to Know

Webbiquity

33% of inbound marketers and 31% of outbound marketers rank outbound marketing practices, such as paid advertising, as the top waste of time and resources,” per HubSpot in 2016. Brian Halligan , the co-founder of Hubspot, first conceived the term “inbound marketing.” What is Inbound Marketing? Email Marketing.

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Making Social Engagement Data Work for You: How to Nurture Leads Effectively

Oktopost

In this episode, host Jennifer Gutman reveals that buyers are actually spending an average of 116 minutes on social networks each day, making it the ideal channel for marketers to leverage when nurturing leads. Use these guides to incorporate social engagement data into your lead nurturing: Marketo. Meet Jennifer.

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Nine Social Media Marketing Stats You Can Use

Webbiquity

The questions today are more around how to evolve practices (in both content amplification and follower-building) for the maturing social media landscape, and how to best monitor results to support continuous improvement. Buyers appreciate business social media use. Social media is big with marketers, but a struggle for sales.

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The B2B Marketer’s Quick Start Guide: Social Media

Heinz Marketing

Today’s post is all things Social Media. When I say social media, I mean by definition, websites or applications that enable users to create and share content or participate in social networking. Social media can be used for a variety of things, including: Expressing yourself. Social Networking.