Lead Liaison

NOVEMBER 29, 2022

5 Creative Solutions for Event Organizers. As trade shows and marketing events start to fill up the calendar, event organizers need creative solutions to bring in more attendees and drive value to sponsors and other stakeholders. In this article we outline five solutions for event organizers to bring life to their events. .

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Lead Liaison

DECEMBER 15, 2022

Event managers can also scan badges using rapid scan as they exit the room and the system will time stamp both the entrance and exit of the attendee. . We also integrate with many different software platforms if you want to have an automatic sync of the data. . appeared first on Lead Liaison. Short on staff?

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Lead Liaison

FEBRUARY 22, 2023

6 Ways to Generate More Leads at Trade Shows We’ve compiled 6 of the best ways to generate leads at trade shows based on our own experiences, our customers’ experiences, and feedback from the market. Restricting use per user limits your company’s ability to collect leads. Moreover, they usually charge per person.

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Lead Liaison

DECEMBER 1, 2022

In this article we discuss these solutions and examine the trade-offs for why you would use one method over the other. Lead liaison invented two proprietary methods of transcription which are far superior than traditional optical character recognition (also known as “OCR”) methods commonly used today. accurate on average.

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Lead Liaison

JANUARY 10, 2023

One of the biggest challenges event managers seem to have is determining the return on investment for the events they participate in. I am continually amazed at how many event managers from both small to medium-sized businesses, all the way up to fortune 100 companies have no idea what the value of one new customer is to their company.

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Lead Liaison

JULY 17, 2019

Trade show exhibitors often hesitate when integrating an independent lead capture solution with show-appointed lead retrieval. Regardless of the outcome of the below conversation, you will still be able to (and are encouraged to) include other qualifying questions in your lead capture form.

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Lead Liaison

DECEMBER 3, 2018

™ is an event lead management solution, powered by a slick mobile app, aptly named GoCapture!™. If you’re using an event lead management solution like ours, this article will help you explore the other ways you can use the system and/or mobile app to capture leads. Everyday Lead Capture.

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Lead Liaison

DECEMBER 8, 2022

All this activity and involvement nets increased event revenue, additional intentional interaction, and as a result – more conversations leading to business transactions.Lead liaison’s suite of over 60 event activations helps event organizers and exhibitors drive engagement at their events and provides exhibitors with better lead capture processes.

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Lead Liaison

JANUARY 19, 2023

Setting Goals & Motivating Your Team Lead capture is one of if not the most important aspects of events and tradeshows, and it could be argued that it is in fact the main point for driving revenue. To learn more about Lead liaison’s corporate loyalty reward programs, contact us today !

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Lead Liaison

NOVEMBER 14, 2022

Speaking with clients from around the world, we hear stories of how clients are still dragging in clunky, heavy Prize Wheels, outdated logo’d swag, flimsy paper documents, collecting business cards in a fishbowl that are easily lost, and writing down leads on a sheet of paper and waiting weeks to finally receive leads from event organizers.

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Lead Liaison

JANUARY 31, 2023

Mastering the Art of Team Communication at Events Corporate event success relies on the use of platforms that are capable of acting as command centers with multiple solutions under the hood, and that prioritize best practices in EVENT TEAM COMMUNICATION. Paramount to every successful event is how event teams handle COMMUNICATION.

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Lead Liaison

NOVEMBER 24, 2022

Offer PDF documents teasing incentives, special offers, or explanations of your unique products and solutions to build interest. People will often request documentation about your products or solutions. If you were memorable, this is a great way to increase word of mouth marketing. During the Show .

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Lead Liaison

MARCH 2, 2023

Marketing teams have enthusiastically embraced QR codes around the world and are now using dynamic QR codes in all kinds of applications. Once scanned, software on the device converts the dots within the code into numbers or a string of characters. Is it to get more people to visit your website and learn more about your solutions?

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Lead Liaison

APRIL 13, 2023

How to Create a NFC Scavenger Hunt at your Next Event Organizers managing conference events, trade shows, association events, VIP experiences and more are continually seeking ways to drive engagement at their events. Using inspiration from everyday payment systems, Lead liaison has pioneered the use of NFC scavenger hunts.

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Lead Liaison

DECEMBER 30, 2020

Check out the powerful new enhancements on Lead Liaison’s Sales & Marketing Lead Management platform. As always, please feel free to contact your Lead Liaison Representative with any questions about the enhancements below. MARKETING & EVENTS: Features & Improvements.

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Lead Liaison

FEBRUARY 28, 2023

QR codes (what Lead liaison calls Waypoints) can be positioned in stands or stuck to equipment anywhere in your booth, or displayed on a computer screen for virtual attendees. Lead liaison provides a pre-event marketing platform if you need assistance. QR Codes: QR codes keep the experience completely digital.

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Lead Liaison

APRIL 6, 2021

Check out the powerful new enhancements on Lead Liaison’s Sales & Marketing Lead Management platform. As always, please feel free to contact your Lead Liaison Representative with any questions about the enhancements below. MARKETING ACTIVATIONS: Games, Improvements & Updates. .

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Lead Liaison

JULY 15, 2020

Qualifying Leads by Lifecycle Stage. Defining Marketing Qualified Lead, or MQL, can be a slippery process because companies, departments and individuals can have very different viewpoints as to what really makes a prospect and MQL. People progress through Lifecycle Stages at Lead Liaison as we sell and market to them.

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Lead Liaison

FEBRUARY 14, 2023

To see how Lead liaison’s growing library of digital activations (games) , universal lead capture, and reward-based solutions can help your company generate more leads at your trade shows, contact us today! We’re happy to ideate with you to increase engagement at your next event.

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Lead Liaison

JUNE 27, 2019

We’ve been busy in Q2, adding more functionality to our already-powerful sales and marketing solutions. As always, please feel free to contact your Lead Liaison Representative with any questions about the enhancements below. A task is created in your CRM which sends a webhook to Lead Liaison.

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Lead Liaison

DECEMBER 6, 2019

Handwritten letters or cards with additional information about your products / services. Following a simple process will help you connect with far more of your leads. Step 1: Get Serious About Lead Retrieval. You will ideally be using a full featured event lead capture solution. Step 3: Phone Follow Up.

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Lead Liaison

MARCH 8, 2018

There are various types of marketing events to attend; traditional marketing events like trade shows, corporate events, social gatherings, and more. Regardless of the event, a marketer must go through some checkpoints before the event. Lead Liaison uses a three (3) panel display with plenty of images. Lead Capture.

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Lead Liaison

MAY 3, 2019

Research booth display vendors and artwork deadline(s) – If you plan on creating a new booth display, start looking into vendors to understand cost and deadline(s) for artwork. Include the cost of the booth space, booth display, booth attractions, lighting, rigging, electrical, Wi-Fi, carpet, T&E, lodging, and lead retrieval.

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Lead Liaison

AUGUST 21, 2018

Does your company do marketing events, like trade shows or conferences? Whether you’re just dipping your toe into marketing events, or you’re a seasoned pro, it doesn’t hurt to learn more about how to perfect your event strategy. We’ll save the “gear” topic for another day…today we’re thinking about LEADS!

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Lead Liaison

JULY 23, 2018

If you’re marketing to millennials and the generations after them, digital games are a wise investment. Digital games provide a fun experience for attendees and can help you drive qualified leads — if you use them correctly. Before visitors play your games, collect their contact information with some sort of lead capture app.

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Lead Liaison

MAY 31, 2019

There’s no doubt that a trade show or live event can be a great avenue for filling your marketing pipeline with eager, qualified leads. So what can you do to ensure you leave your next trade show , the one you will pour so much time, effort and financial resources into, with a bunch of quality leads? They can be. But will they?

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Lead Liaison

JANUARY 16, 2019

The last quarter of 2018 was big for event lead management. As always, please feel free to contact your Lead Liaison Representative with any questions about the enhancements below. License: Lead Management Automation (LMA)™. Who captured the most leads. Interested in the solutions you see here?

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Lead Liaison

NOVEMBER 17, 2022

Connecting with your audience is vital to demystifying any form of engagement when it comes to event management. Users can edit real-time videos in simultaneous collaboration without uploading files or using any external software. The post Demystifying Engagement: How to Connect with Your Audience appeared first on Lead Liaison.

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Lead Liaison

JULY 13, 2017

Marketing automation software is a necessary solution that all viable businesses should use. I’ve said many times that marketing automation is like CRM 20 years ago. Companies that are not using marketing automation risk losing ground to their competitors, who likely are using marketing automation.

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Lead Liaison

SEPTEMBER 6, 2019

If you’re new to exhibiting and unfamiliar with the different lead retrieval solutions out on the market today, you might be tempted just to rent the system provided by the trade show instead of purchasing your own. . A One-Size-Fits-All Lead Retrieval System. Try accomplishing that with a generic lead system!

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Lead Liaison

OCTOBER 5, 2020

For those of us in the event marketing space, virtual trade shows rank fairly high on that list of challenging experiences. Even though it is hosted virtually, you still have the valuable opportunity to gather qualified leads from around the world & create meaningful connections. Most of us are figuring it out as we go.

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Lead Liaison

FEBRUARY 7, 2023

Case Study: Event Activations with Universal Lead Capture In this case study, we discuss some common pitfalls in event preparation, participation and execution. What if the organizer has a great sales team but delivers a poor marketing or event management experience?

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Lead Liaison

OCTOBER 11, 2018

Marketing events can be a very costly effort. Service costs like electricity, cleaning, or wifi can sneak up on you. I think you get my drift: marketing events cost a lot of money. There’s also tons of room for distraction at (and after) marketing events. Of course, we love our solutions.

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Lead Liaison

DECEMBER 27, 2018

Dallas, Texas – Lead Liaison announces a relationship with Avery , the leading manufacturer of labels and badges. Known for their enterprise marketing and sales software, Lead Liaison is answering a significant need in the trade show industry as it relates to fully-integrated lead capture.

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Lead Liaison

AUGUST 13, 2019

Now is the time to consider your post-event marketing strategy. You captured leads at the trade show. Now, post-event, you need to nurture those leads. For that, you want an approach that involves multiple marketing channels. You have already harnessed the power of connecting with your leads face to face.

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Lead Liaison

APRIL 13, 2018

Dallas, TX – This week, Lead Liaison announces a new event lead management solution powered by their event lead capture app, GoCapture!™. ™ was only available as an add-on to the company’s robust marketing automation platform, Lead Management Automation (LMA)™.

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Lead Liaison

MARCH 1, 2019

The event lead capture & management solution has been sweeping the industry since its release in late 2017. Conference attendees were highly attracted to the revolutionary solution for event lead capture. Lead Liaison’s booth buzzed with excitement as the staff demonstrated GoExhibit!

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