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How AI in analytics is transforming the way marketers work

Unbounce

The answer: AI, baby. Specifically, AI analytics. And that’s the point: AI’s ability to process so much data at incredible speeds makes a lot of today’s digital experiences possible. The more AI observes, the more it learns and improves. We’re gonna explain the who, what, when, where, and why of AI analytics in marketing.

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Top A/B Testing Tools to Optimize Your Conversion Rates in 2021

Convert

With so many A/B testing tools on the market, how can you pick the best platform that suits your A/B testing program? Improving your online marketing campaigns isn’t a one and done thing. Convert’s A/B testing tool is different from many other testing tools because it’s fully privacy compliant. What does this mean? Optimizely.

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30 Experts Discuss Marketing Automation Trends That Will Have The Biggest Impact On B2B Marketers In 2018

SnapApp

. We’ve all been on the receiving end of terrible marketing automation - poorly targeted, ill-timed, and irrelevant messaging. . While marketing automation can be powerful for growing marketing teams, it can also do more harm than good if not configured or implemented properly. . And it’s only expected to rise : . .

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Top 24 A/B Testing Tools for 2024

Convert

AI roadmap: AB Tasty uses AI to automate parts of the optimization workflow and help with personalization and analytics. The tool is optimized for high throughput, supporting many experiment types, goals, and multi-variate testing. G2 rating: 4.5/5 G2 rating: 4.6/5 G2 rating: 4.6/5

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How to Choose an A/B Testing Tool in 2023

Convert

Did you know there are over 50 A/B testing tools on the market? How do you narrow down ‘the one’ from all the tools on the market? Did you hear about website optimization on a growth marketing podcast and had this tool recommended to you? Some are more specific for SaaS, marketing professionals, and Shopify. But first….

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How to Choose an A/B Testing Tool in 2024

Convert

The A/B testing tool market is bursting at the seams in 2024, with over 50 options to choose from. The recent sunset of Google Optimize has created a void in the market, prompting a surge of new tools as vendors eagerly step in to offer their solutions. Some are more specific for SaaS, marketing professionals, and Shopify.