34 Compelling Content Marketing Stats and Facts
Webbiquity
JUNE 16, 2015
42% of B2B marketers viewed themselves as successful with their content marketing efforts in 2014 – up from 36% in 2013. The top content marketing goals for B2C companies are customer retention/loyalty (88%), engagement (88%), brand awareness (87%) and sales (77%). 1: Welcome to Marketing Stats Summer! #2: TopRank ).
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