PureB2B

MAY 30, 2022

You can use mail merge fields to customize your emails at scale, AB test emails, track key metrics, and even create follow up tasks such as reminding your sales team to follow up with a phone call. It has some awesome features including smart variables, which mean that emails with incomplete merge tags get blocked from sending.

Work Management 62

Work Management Marketing Management A/B testing Software 62

Martech Advisor

DECEMBER 3, 2019

Important features provided by email marketing software are email scheduling, data segmentation, personalized messaging, email automation, email analytics, A/B testing, and email integration. Merge Tags. Merge tags are specific codes that allow users to insert unique data points that are sourced from customer data platforms.

Marketing Automation Services 90

Marketing Automation Services Enterprise Management Work Management Marketing Management 90

Valasys

JULY 1, 2021

b) Optimum Email Deliverability. Marketing automation solutions not only ensure that your messages are being delivered but also figure out & fix the low deliverability rates. f) A/B Testing. They can also test content on landing pages, social ads, display ads, and more based on the market & audience segmentation.

Enterprise Management 52

Enterprise Management Marketing Management Marketing Automation Services Marketing Automation 52

SendX

SEPTEMBER 10, 2018

Well, that's what this ultimate email deliverability guide is all about. In this guide, we will not only understand the underworld of email deliverability but also learn how to fix it. What is Email Deliverability? Sending even some emails to these SPAM trap emails addresses may affect your email deliverability.

Deliverability 159

Deliverability CAN-SPAM A/B testing Classified Ads 159

SendX

OCTOBER 8, 2020

Intuitive UI, responsive templates, high deliverability. Advanced email testing and analysis. Best deliverability. Limited A/B testing. Deliverability: Mailchimp has a LOT of customers (over 18 million). This doesn’t allow them the time and labour to focus on every customer's email deliverability.

Analysis 195

Analysis Marketing Automation Services Enterprise Management Work Management 195

Lead Liaison

MARCH 14, 2018

You don’t have to put in unsubscribe link in there, and you’d probably do get better deliverability of your emails. You want to have some multi-variant testing, not AB testing the ABCD all the way up, multi-variant, try different things but don’t make it too complex, if then, logic and things like that.

Top of Funnel 48

Top of Funnel Webinar Metrics Lead Liaison Marketing Automation Services 48

SalesIntel

SEPTEMBER 6, 2021

Too many spam reports can compromise your reputation and the deliverability of emails. Perform Split Testing. Also referred to as A/B testing, a split test determines which two email campaign approaches are ideal. The tests analyses the clicks or access rate to your content.

Conversion Rate 52

Conversion Rate Conversion Work Management Marketing Management 52