ABM, Buying Cycle and In-market Prospects

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ABM

Buying Cycle

In-market Prospects

How PGi Achieves Marketing-Sales Alignment, Consistently Grows Pipeline and Takes the Guesswork out of ABM with 6sense

6sense

MAY 10, 2017

There are so many new tools and solutions to geek out about that it’s not surprising Marketing has become one of the largest stakeholders for IT investments in the enterprise. So when PGi decided to shift our strategy from traditional demand generation to an Account-Based-Marketing (ABM) approach, we were excited to go shopping for new tech.

Account Based Marketing

Account Based Marketing ABM Demand Generation Top of Funnel

What is B2B Content Syndication (And How it Works)?

Inbox Insight

JUNE 28, 2024

Claim your free ABM target account list with Inbox Insight and kickstart your strategy today. By delivering tailored content to these targeted prospects, you increase the likelihood of generating higher-quality leads that align with your ideal customer profile. Not sure where to start?

Ideal Customer Profiles

Ideal Customer Profiles Top of Funnel Lead Ranking Demand Generation

Webinars

Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

MORE WEBINARS

B2B Marketing Zone

How PGi Achieves Marketing-Sales Alignment, Consistently Grows Pipeline and Takes the Guesswork out of ABM with 6sense

What is B2B Content Syndication (And How it Works)?

Webinars

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