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How to Optimize Your E-commerce Site for Revenue

Convert

You could still use creative automation to crank out ads that get you a positive ROAS but that only leads to short-term wins when you really should be focused on revenue optimization. We’ve already touched upon dynamic pricing, but you have to understand price elasticity before you try that. What is Revenue Optimization in E-commerce?

article thumbnail

How to Optimize Your E-commerce Site for Revenue

Convert

You could still use creative automation to crank out ads that get you a positive ROAS but that only leads to short-term wins when you really should be focused on revenue optimization. We’ve already touched upon dynamic pricing, but you have to understand price elasticity before you try that. What is Revenue Optimization in E-commerce?