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Data Privacy Law: Ignorance Is No Excuse

Content Marketing Institute

From the Cambridge Analytica and Facebook scandal to the arrival of the EU’s General Data Protection Regulation (GDPR), 2018 has pushed data privacy into the headlines. HANDPICKED RELATED CONTENT: Why You May Want to Rethink Data, Privacy, and Content. They’ve had to go through the process of updating their privacy policies.

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Treat Customer Data Like You’d Want Yours to Be Treated

Adobe Experience Cloud Blog

Next, travel agency ads. Fed up, she checked the magazine’s privacy policy; with no recourse but to cancel her subscription, she did so months before it ran out. But no amount of ad money can erase the stain that selling it leaves on the customer experience. What, exactly, do customers want in exchange? In the U.S.

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Data Privacy (Archive)

The Customer

Data Privacy (archive). August 4, 2021 It was surprising how much women did not like targeted ads, given that statistically speaking, more ads target female shoppers than male shoppers. 15 min Your Data Privacy: How Much Do People Know? 14 min Does Strong Data Privacy Make for Stronger Security?

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Data Privacy Issues for SaaS Companies in the Age of GDPR

SmartBug Media

No longer can you simply send out a 14-page legal document with complicated terminology explaining your privacy policies and consider yourself covered. Privacy by Design. This is probably the most important right of GDPR that affects marketers. Pro Tip: CSV, XML, and JSON are three examples of acceptable formats for this data.

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How to Optimize Your B2B Lead Generation Forms for Better Results

KoMarketing Associates

But as a general rule opt-in forms should be as short as possible, but long enough to accomplish your goal. Mention that you have a privacy policy, and include a link to it. Many companies are also adding language to their opt-in forms that reminds people they can unsubscribe at any time from any email. It depends.

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Facebook Ads Targeting: What Recent Changes to Facebook’s Ad Platform Mean for Your Ad and SEM Strategy

QuanticMind

Not to mention, new data privacy regulations like GDPR are changing the way that companies worldwide approach gathering and sharing private consumer data. If you advertise on Facebook, you may be wondering how changes to the social media platform will impact your reach and ad results. Why Facebook Is Changing Ad Targeting.

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An Overview of GA4’s New Privacy Features (And Their Impact On Testing)

Convert

But, before you follow suit and kiss GA4 goodbye, let me tell you it isn’t all bad, at least as far as user privacy is concerned. GA4 is taking privacy to the next level, supporting Google’s ‘Privacy by Design’ initiative. Read on as we’re taking a deep dive into what GA4 offers when it comes to privacy features.

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