Remove Ads Remove Banner Rate Remove Product Remove Trigger Marketing
article thumbnail

The Power of Persuasion: 3 Psychology Principles for B2B Marketers

Engagio

We only buy products and services from people and companies we trust. However, in today’s marketing-flooded and sales-saturated society, people have an inherent fear of being sold. We’ve all been sold products and services that didn’t live up to the hype. So, as marketers, what are we to do? Mere-Exposure Effect.