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We believe these are reasonable benchmarks due to the percentage of visitors that submit support or more information requests related to the ESP. If just the click-through rate or cost per click is used to make a decision on which campaign performed better, you’ll be losing many thousands of advertising dollars per month. Why (Impact).
Around 50% of people say that case studies are the accelerant for moving people through their sales funnel. Check this out: Retargeting 101: Why It’s Essential for Any Marketing Funnel Landing Page Conversions Statistics Using visual content like videos or images on landing pages can improve conversions by 86%. of the clicks.
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