Remove Advertising Mediums Remove Online Marketing Remove RFP Remove Word of Mouth
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Content Marketing: A Key Component of Professional Services Marketing Plans

Hinge Marketing

In traditional services marketing, a firm goes out into the world and steadily builds awareness and trust —through networking, public speaking and word of mouth referrals. An RFP is sent out to a broad swath of prospective service providers. Content marketing is at the heart of Hinge’s flagship Visible Expert?

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Content Marketing: A Key Component of Professional Services Marketing Plans

Hinge Marketing

In traditional services marketing, a firm goes out into the world and steadily builds awareness and trust —through networking, public speaking and word of mouth referrals. An RFP is sent out to a broad swath of prospective service providers. Or a business is in need of a particular service. Social media.

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Social Pros 14 – Jason Falls, Social Media Explorer

Convince & Convert

What you have to understand about Klout, and services like Klout, is Klout is limited to reaching residents on social networks online. It doesn’t measure your influence through email, through word-of-mouth marketing, through publishing, whether that be online or offline. It does not measure offline influence.