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What Are the Essential Rules for SEO Copywriting?

Webbiquity

Because organic search is typically one of the top traffic sources for B2B websites, driving organic visits is often the ultimate goal of marketing and copywriting agencies. Search engine optimized copywriting not only ensures a great user experience, but it is also important to stand out among competitors. What Is an SEO Copywriter?

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What to Look for in a Copywriting Service: The B2B Marketer’s Guide

Marketing Insider Group

A copywriting service can feel like a nice-to-have luxury. A copywriting service for B2B companies is one of the most worthwhile investments you can make for your business. In today’s digital world, B2B copywriting isn’t a luxury, it’s an essential. What to Look For in Your B2B Copywriter. Quick Takeaways. Goal-Oriented.

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Six Paths to Better Copywriting and Digital Content

Webbiquity

In that case, your best path may be hire an editor who can not only fix common copywriting errors , but also expand upon thoughts, expand on concepts, and otherwise beef up content to add value. The post Six Paths to Better Copywriting and Digital Content appeared first on B2B Marketing Blog | Webbiquity.

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11 ChatGPT Prompts for Super-Optimized Copywriting

Marketing Insider Group

Today, we’re sharing our top tips on ChatGPT copywriting prompts to get those precise, useful responses. Mastering ChatGPT Copywriting Prompts And there you have it – a treasure trove of ChatGPT copywriting prompts to supercharge your marketing efforts. Ready to master ChatGPT copywriting prompts?

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Rebooting your Strategic Content and Communications: A Formula for an Evolved Enterprise

Speaker: Mat Zucker, Partner, Prophet

In this webinar with Mat Zucker, Prophet’s head of content strategy, an author, copywriter and practitioner, you’ll learn to: Start with the foundational building blocks of brand story and verbal branding. The engine underneath is training, governance and a modern content and communications organization. Operationalize for the digital age.

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14 More Appallingly Common Copywriting Mistakes to Avoid

Webbiquity

The popularity of content marketing and unfortunate proliferation of awful writing was addressed here previously in the post 17 Tragically Common Copywriting Mistakes to Avoid. Here’s a look at 14 more examples of distressingly common copywriting pitfalls and how to avoid having them end up on your website or blog.

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Content Marketing vs. Copywriting: What Are the Major Differences?

Contently

We had just presented a list of different types of writers the company needed to hire, including copywriters, bloggers, editors, and social media creators. Copywriting and content marketing call for different skills and success metrics. My colleague wasn’t convinced. There’s more than philosophy at stake. Objectives.