Salesforce Marketing Cloud

NOVEMBER 1, 2024

Ecommerce site search is a crucial element of a successful digital strategy. Here’s everything you need to know about ecommerce site search best practices so you can increase conversions and deliver a stellar shopping experience. What you’ll learn: What is ecommerce site search? Why is ecommerce site search so important?

eCommerce 100

eCommerce Practices Best Practices Click Rate 100

Optinmonster

SEPTEMBER 27, 2024

eCommerce marketing automation is the key. In this guide, I’ll share 5 of the best strategies for ecommerce marketing automation. Benefits of eCommerce Marketing Automation 5 Effective eCommerce Marketing Automation Strategies 1. Are you looking to streamline your online store’s marketing and boost sales?

Marketing Automation Services 104

Marketing Automation Services eCommerce Marketing Automation Automation 104

Martech

JULY 18, 2024

Helped by some deep discounts, Amazon Prime Day, an annual two-day ecommerce event that ran July 16 and 17, generated a record $14.2 Although the event is hosted by ecommerce giant Amazon, other chain stores and specialty retailers ran concurrent promotions. billion in U.S. online sales this year. increase over last year.

Amazon 119

Amazon eCommerce Trends Merchandising 119

Martech

SEPTEMBER 4, 2024

Despite inflation, a volatile stock market, fragile supply chains and general economic uncertainty, ecommerce overall sees a bright future — although of course not all brands will win. That’s the message from a new report, “2024 State of the Ecommerce Industry” from marketing automation platform Klaviyo. Why we care.

eCommerce 104

eCommerce Positioning Spending Trends 104

Webbiquity

FEBRUARY 28, 2023

The spread of eCommerce has dramatically changed B2B marketing and distribution. While B2B vendors were initially slower to embrace eCommerce than consumer marketers, B2C actually represents a much smaller share of total online sales today. The B2B ecommerce market, however, accounted for $1.8 Guest post by Nina Petrov.

eCommerce 290

eCommerce Marketing AI B2B Marketing Trends 290

Martech

OCTOBER 29, 2024

Join How Content is Critical to a Winning Ecommerce Strategy on Tuesday, November 5th to learn winning strategies for product discovery, driving traffic, and personalization, as well as learn how to organize different types of content to support omnichannel marketing and selling.

eCommerce 108

eCommerce Webinar Metrics Marketing & Strategy Content 108

Marketing Insider Group

DECEMBER 6, 2021

If you’re an online retailer, managing an ecommerce blog might not sound like something you have time to put at the top of your priority list. But managing an ecommerce blog is time consuming, and it’s not always easy. Visual content is an effective way to make ecommerce blog articles more engaging and shareable. Image Source.

eCommerce 295

eCommerce Work Management Marketing Management Lead Scoring 295

Webbiquity

APRIL 18, 2023

There are established, effective eCommerce marketing tactics you can use to increase base revenue and upsell opportunities in a very short period of time. What are B2B eCommerce Marketing Tactics? Guest post by Nina Petrov. Partnerships indicate confidence, resulting in increased sales reach and brand loyalty.

eCommerce 315

eCommerce Social Media Tactics B2B Marketing 315

Webbiquity

FEBRUARY 14, 2023

In the case of eCommerce, the patience of your customers is thin, but their time spent on your site browsing products turn into your gold. This is where eCommerce page speed optimization becomes incredibly valuable. This is where eCommerce page speed optimization becomes incredibly valuable.

eCommerce 57

eCommerce Tips Bandwidth Mobile Marketing 57

Salesforce Marketing Cloud

MARCH 31, 2025

Amy Sillince is a freelance luxury ecommerce consultant who has worked in the ecommerce industry for 15 years. She started her ecommerce career in the fashion sector in London. We caught up with Amy to chat about hot topics in ecommerce: AI (we know you saw this comin), personalization, and headless.

eCommerce 96

eCommerce Consulting Personalization Merchandising 96

Roketto

NOVEMBER 19, 2024

The eCommerce world of today is so much different than it was even five years ago. The top eCommerce businesses are not only keeping pace with industry trends-they're setting new standards by adopting advanced strategies that create exceptional, engaging, and personalized shopping experiences.

eCommerce 83

eCommerce Marketing Websites Trends Personalization 83

Salesforce Marketing Cloud

MARCH 31, 2025

I’ve always been super excited about the ecommerce space whether to serve small business or enterprise-level customers. These are fundamental aspects of ecommerce, and the entire market will change as they do.

eCommerce 98

eCommerce Lead Ranking Lead Scoring Enterprise Management 98

SendX

AUGUST 30, 2024

eCommerce marketers are always hustling around the clock. They juggle multiple aspects like planning, launching, monitoring, and reporting marketing campaigns

eCommerce 221

eCommerce Marketing Automation Planning Email Marketing 221

Salesforce Marketing Cloud

DECEMBER 23, 2024

Did you know that there are seven different types of ecommerce? Whether youre trying to find the right ecommerce type for you, or your expanding your ecommerce business , you’ll discover most transactions fall into one of these seven types. Ecommerce storefronts may also be maintained by first-party retailers.

SMB 98

SMB eCommerce Startups Digital Asset Management 98

Martech

FEBRUARY 26, 2025

The State of Product Discovery in Digital Commerce 2025 report, based on insights from 200+ retailers, reveals how AI is transforming ecommerce. The post The future of ecommerce: Insights from 200+ retailers appeared first on MarTech.

eCommerce 104

eCommerce Marketing & Strategy Optimization Relevance 104

Webbiquity

AUGUST 20, 2024

Per Swipe Insight , in an analysis of nearly 1,700 health-related searches, AI summaries “appeared in 42% of cases, significantly higher than in ecommerce.” Results also vary across industries. ” How can digital marketers respond? Here are five key strategies to keep in mind.

Marketing AI 330

Marketing AI Traffic Marketing Attribution Organization 330

Webbiquity

JULY 30, 2024

All types of B2B firms – including SaaS companies, ecommerce stores, infopreneurs, coaches, and service providers – use Instagram to successfully promote their businesses. This feature is mostly used by ecommerce stores, but B2B businesses can also try it out. And then you team up with them to get them to promote your product.

Top of Funnel 198

Top of Funnel Effectiveness B2B Business 198

Navigate the Channel

MARCH 11, 2025

” This holds especially true in eCommerce, as addressing customers immediate needs is often more compelling than focusing on long-term benefits. With numbers like these, eCommerce is undoubtedly a winning strategy. You may have heard the phrase, “It’s easier to sell aspirin than vitamins.” online B2B sales.

eCommerce 65

eCommerce Enterprise Management POS Paid Search Agency 65

Martech

SEPTEMBER 25, 2024

The post Drive ecommerce growth with proven personalization strategies appeared first on MarTech. Discover how to harness data-driven insights to refine your personalization strategies and deliver ongoing value to your customers. You can sign up here.

eCommerce 59

eCommerce Webinar Metrics Personalization Customer Satisfaction 59

Salesforce Marketing Cloud

MARCH 26, 2025

When you’re running an ecommerce store, the chances are that you keep track of thousands of moving pieces every single day. In this article, we’ll share tips on how to use AI to optimize your ecommerce store. What youll learn: Importance of AI in ecommerce How can AI help small businesses?

Marketing AI 52

Marketing AI eCommerce Optimization Tips 52

Martech

AUGUST 26, 2024

Digital first: apps, mobile, social media , video, podcasts, ecommerce — the works. Traditionally, only simple products were suited to “mail order” (now ecommerce); products like copier paper and replacement parts. And they roll their eyes at the old “OK Boomer” generation’s buying behavior. Theirs is distinctly digital.

B2B Marketing 132

B2B Marketing Trends Top of Funnel B2B 132

Marketing Insider Group

APRIL 4, 2024

The same is true in ecommerce growth. By having your website featured in a post on a popular site, you can drive thousands of targeted visitors to your ecommerce site. There’s a well-known moral exemplified in the tortoise and the hare fable – “slow and steady wins the race.”

Paid Content 179

Paid Content eCommerce Marketing & Strategy Marketing Strategy 179

Webbiquity

OCTOBER 31, 2023

Today, ecommerce vendors are increasing combining email with SMS (text) marketing; marketers sent a whopping 62% more SMS marketing messages last year than in the previous year. What are the key benchmarks for ecommerce email and SMS marketing success? SMS is increasing popular with ecommerce marketers. Not surprising.

SMS 319

SMS Advertising Benchmark Email Marketing eCommerce 319

Martech

DECEMBER 3, 2024

Ecommerce is experiencing the best holiday season ever, keeping pace with a record-breaking forecast from Adobe Analytics. ecommerce sales, according to Adobe. Cyber Monday continues to outperform any other day in ecommerce, as well as Thanksgiving weekend’s Saturday and Sunday combined. billion in U.S. online sales, up 8.2%

eCommerce 115

eCommerce Forecasting Mobile Marketing Analytics 115

SendX

NOVEMBER 14, 2024

or trying to drive traffic to an eCommerce website? Like a style guide, you should always have an intention for the emails you send. You could start by asking questions like: Am I trying to sell a virtual product, raise awareness of something?

Email Marketing 370

Email Marketing ROI CAN-SPAM Autoresponders 370

Huptech Web

FEBRUARY 21, 2025

A lot of eCommerce stores struggle with this. 6 Navigation Challenges eCommerce Stores Face Alright, lets get real for a second. 8 Tips to Simplify eCommerce Navigation for Better User Experience Let’s make your site easier to use. The post How to Simplify Navigation for a Seamless eCommerce User Journey?

eCommerce 52

eCommerce Click Rate Eye-Tracking Order 52

Martech

JANUARY 9, 2025

Dig deeper: 7 marketing strategies to conquer decision paralysis How AI is helping to narrow choices AI is helping ecommerce brands simplify and personalize shopping. Dig deeper: How to balance customer experience and returns in ecommerce Email: Business email address Sign me up! Feeling less happy with purchases. Processing.

Marketing AI 110

Marketing AI eCommerce Amazon Display 110

Webbiquity

JANUARY 13, 2025

While this data may not be even close to your site’s KPIs, it does suggest that the key to ensuring ecommerce success lies in strategically removing your audience’s conversion obstacles. One way to do this is to add a free shipping calculator to your ecommerce website, similar to the one used by Kettle & Fire.

Barriers 143

Barriers Conversion eCommerce Transparency 143

Salesforce Marketing Cloud

JANUARY 30, 2025

Thats what customers expect out of ecommerce experiences. Thats a tall order for the teams in charge of building and optimizing your ecommerce site but the right strategies can help. Heres how to build great ecommerce experiences that will increase conversions and revenue. Convenient. Personalized. Seems simple, right?

eCommerce 52

eCommerce Bundling Merchandising Examples 52

Marketing Insider Group

DECEMBER 8, 2020

eCommerce is fast becoming a necessity for B2B, as Forrester predicts it will hit $1.8 You also need either an eCommerce framework to sell physical products or a self-guided experience for users so they can purchase your app or service. Digital Transformation Is Critical to Staying Competitive and Meeting Customer Needs.

Digital Transformation 345

Digital Transformation Marketing AI Work Management Marketing Management 345

Navigate the Channel

MARCH 19, 2025

Whether youre running an eCommerce platform or a brick-and-mortar store, feedback helps refine products, services, and customer experiences to stay competitive. This is particularly true if you have an eCommerce site, as brick-and-mortar businesses still have the luxury of face-to-face communication and interaction with customers.

Tools 105

Tools Customer Satisfaction Loyalty eCommerce 105

Martech

JANUARY 16, 2025

Basic marketing metrics like ROAS won’t cut it for ecommerce success in 2025. You’ll learn: The best metrics to drive real ecommerce growth. Proven strategies to boost ecommerce performance by 50%. Join Agital and industry leader Klaviyo Jan. 22 at 2 p.m. ET for a free, live marketing metrics webinar.

ROAS 111

ROAS eCommerce Webinar Metrics Marketing & Strategy 111

Webbiquity

JULY 23, 2020

Ecommerce Stats. Interestingly, list posts with an odd number in the headline outperform those with an even number by 20%. The average blog post now runs about 1,150 words. Content writing is the most outsourced marketing activity (looking for B2B content marketing help ?). Online sales were growing at a strong pace even before COVID-19.

Stats 339

Stats Internet Marketing CTR Click Rate 339

Huptech Web

DECEMBER 27, 2024

This shift has started, and it’s happening across all eCommerce sectors. The post Top Beauty and Personal Care Ecommerce Trends in 2025 appeared first on Huptech Web. If you haven’t already, you should consider analyzing these trends. Do it before it’s too late.

eCommerce 52

eCommerce Trends Personalization Marketing AI 52