Customer Experience Matrix

FEBRUARY 4, 2009

My own consideration set also includes Marketbright , Market2Lead , MarketingGenius , LeadLife , LoopFuse , LeadGenesys , , eTrigue and SalesFusion360 , although I haven't looked at all of those in detail. Obviously you need to evaluate these products in depth before deciding which is right for you.

Demand Generation 120

Demand Generation Marketing Management Cost Demand 120

LeadSloth

AUGUST 10, 2010

Industry consolidation is starting (Market2lead acquired, LeadGenesys refocused). There is severe competition (30+ vendors). Land grab is common, where vendors lower prices to get customers on board. My take: even though your project may be too large for these free versions, you may get a better deal for paid versions from whichever vendor.

Marketing Automation Services 100

Marketing Automation Services Loopfuse Marketing Automation LeadGenesys 100

WebMarketCentral

DECEMBER 8, 2008

LeadGenesys offers broad functionality for tracking email campaigns and website visits. It's also fully integrated with Salesforce.com. The service is integrated with Salesforce.com and is used by a blue chip customer base including RR Donnelly, Praxair and AMD.

OpenTracker 20

OpenTracker LeadGenesys LEADSExplorer ReadyContacts 20