Remove Marketing Plans Remove Pricing Remove SWOT
article thumbnail

How to Create a Marketing Plan

Sharpspring

The phrase “marketing plan” can mean many things, from your social media/ad campaign schedule to your lead nurture pipeline to your overall strategic goals. And this will become your capital-letter Marketing Plan! With that said, let’s explore the core elements of a strong marketing plan — step by step.

Planning 100
article thumbnail

Get More Bang for the Buck from Your Strategic Marketing Planning Process 

Marketri

If your business doesn’t have a strategic marketing plan—and you don’t think you need one—the data from a Coschedule survey might convince you otherwise: Marketers who document their strategy are 4x more likely to report success vs their peers. Those who set marketing goals are nearly 4x times more likely to succeed.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Content Marketer’s Guide to SWOT Analysis

DivvyHQ

Ah, the good-ole SWOT analysis… It brings up fond memories of my college days and my Business Marketing 101 class. It also brings back memories of countless strategic planning engagements with clients and our own executive team over the years. And how should your content marketing efforts support those efforts?

SWOT 82
article thumbnail

Rethinking the marketing planning process for an agile world

Martech

The traditional annual marketing plan is a waterfall approach that does not support fast experiments. It talks about the “4Ps” — product, price, promotion and place — instead of focusing on the customer, their needs, and the fantastic way we are going to solve them. Old habits, bad habits. And that’s okay.

article thumbnail

SaaS Marketing Plan: How to Create Your Own

accelerate agency

This article will tell you everything you need to know about creating and implementing a SaaS marketing plan : what it means, why it’s important, how it differs from a SaaS marketing strategy, and (most importantly) how to do it well. Skip ahead, if you like: What is a SaaS marketing plan?

article thumbnail

SaaS Marketing Plan: How to Create Your Own

accelerate agency

This article will tell you everything you need to know about creating and implementing a SaaS marketing plan : what it means, why it’s important, how it differs from a SaaS marketing strategy, and (most importantly) how to do it well. Skip ahead, if you like: What is a SaaS marketing plan?

article thumbnail

SaaS Marketing Plan: How to Create Your Own

accelerate agency

This article will tell you everything you need to know about creating and implementing a SaaS marketing plan : what it means, why it’s important, how it differs from a SaaS marketing strategy, and (most importantly) how to do it well. Skip ahead, if you like: What is a SaaS marketing plan?