Porch Group Media

SEPTEMBER 6, 2022

Welcome to the Movers and Shakers podcast. Following the acquisition of V12 by Porch Group, Michelle played a key role in establishing V12 as a leading product innovator in mover marketing and today is a member of the Porch Group’s senior leadership team. Source: The 2022 Marketer’s Perspective on Mover Marketing.

First-Mover Advantage 52

First-Mover Advantage ROI Work Management Marketing Budget 52

Porch Group Media

SEPTEMBER 12, 2022

Welcome to the Movers and Shakers podcast. Luci Rainey, former SVP of Marketing at PODS and Comcast, joins us to offer her insights and real-world experience on how to overcome the challenges of mover marketing and leverage your program to its full potential. Source: The 2022 Marketer’s Perspective on Mover Marketing.

First-Mover Advantage 52

First-Mover Advantage Buy ROAS Budget Programs 52

Porch Group Media

MAY 17, 2022

New research from V12 and Ascend2’s The Marketers Perspective on Mover Marketing report finds that mover marketing programs have a significant impact on the overall success of marketing performance, providing tremendous boosts in acquisition and retention initiatives. Solutions to the Top 7 Challenges of Mover Marketing.

First-Mover Advantage 52

First-Mover Advantage Cost per Acquisition Allocation Work Management 52

Porch Group Media

SEPTEMBER 8, 2022

Welcome to the Movers and Shakers podcast. Following the acquisition of V12 by Porch Group, Michelle played a key role in establishing V12 as a leading product innovator in mover marketing and today is a member of the Porch Group’s senior leadership team. Source: The 2022 Marketer’s Perspective on Mover Marketing.

First-Mover Advantage 52

First-Mover Advantage Marketing & Strategy Marketing Strategy Work Management 52

Porch Group Media

FEBRUARY 24, 2022

This transcript has been adapted from the webinar, Why Your Brand Should Invest in New Mover Marketing. Today, we’ll be discussing why your brand should invest in new mover marketing. And folks in those industries have long been marketing to movers. And I think mover marketing is a big theme that we run into.

First-Mover Advantage 52

First-Mover Advantage Brand Identity Branding Planning 52

Martech

AUGUST 26, 2021

Reduced Revenue: Acquisitions Decline – Reduced ability to fine-tune ad placement and messaging. Retailers and media with monetizable first-party data are building out their own closed advertising ecosystems. First-party data emphasis. First movers may win a competitive advantage. First, benchmark.

Privacy 121

Privacy Enterprise Management Marketing Management Lead Ranking 121

Moz

OCTOBER 12, 2020

In fact, I found a dozen companies in just the first two pages of search results that did exactly this, even though this is heralded as a prime example of a meaningless mission statement. I frequently heard in the survey that people believe they have competitive advantage for being first to market with their type of service.

Paid Search Agency 66

Paid Search Agency Budget Programs Barriers Lead Ranking 66