Convert

DECEMBER 17, 2020

The update — which was pushed out last week — populates the app stores with all-new privacy labels that make that information transparent and easy to digest for users. It’s a move away from having users dig through lengthy privacy policies — which we know most people don’t read anyway.

Privacy 105

Privacy Privacy Policies Google Ad brokers 105

Martech

DECEMBER 7, 2023

As third-party cookies face deprecation and stricter consumer data privacy regulations emerge, prioritize improving customer data quality instead of depending solely on third-party data brokers. Prioritize transparency and data security by employing clear opt-in and opt-out options for users.

Paid Content 71

Paid Content Acquisitions Cost per Acquisition Marketing AI 71

NetLine

DECEMBER 18, 2023

Third-party intent data refers to data points that have been collected from various outside sources and stitched together by a separate entity, such as a data broker or marketplace. Third-party data is reflective of previous activity, search queries, and content consumption across multiple sources.

Intent Data 64

Intent Data Intent Top of Funnel Ideal Customer Profiles 64

Valasys

JUNE 1, 2021

As the previously published blocks can’t be modified or altered after being added to the blockchain, this provides a level of transparency. Digital Prime brokerage offerings will become more tangible with both existing prime brokers as well as the new players in the cryptocurrency space. After all, everyone can see the transactions.

Digital Asset Management 52

Digital Asset Management Ad Exchange Peer-to-peer B2B 52

Zoominfo

MARCH 16, 2022

Data Acquisition and Management “Our first goal is 100% transparency with how we process personal information,” said Anthony Stark, general counsel for ZoomInfo. Our privacy policy and practices have been certified under TrustArc’s Enterprise Privacy and Data Governance Practices. We are also certified under EU-U.S.

Enterprise Management 130

Enterprise Management Zoominfo Work Management Privacy Policies 130

Single Grain

APRIL 8, 2021

Sharing user data with data brokers such as email list providers. Apple's recent data privacy policy is in accordance with their App Tracking Transparency (ATT) Framework. According to this policy, Apple will prohibit certain data collection unless the user opts in via the prompt. We think that's wrong.

Paid Search Agency 52

Paid Search Agency Mobile Advertising Ads Lead Ranking 52