Aggregators Demonstrating Intent Intent Signal Purchase Intent 
DealSignal
APRIL 10, 2024
Intent data allows you to identify and target these specific folks, almost in real time. For example, when online users browse the internet, they leave a trail of intent signals in their path—page clicks, time spent on a page, and more. B2B intent data is a collected set of those signals.
Terminus
SEPTEMBER 22, 2019
This data is hyper-focused on B2B products and is one of the strongest signals of purchase intent. . But, if you’re prospect searches “Facebook, Instagram, or Snapchat,” terms directly relevant to social media, and views a site that does not include your specific keyword, the intent data won’t reflect that prospect’s interest.
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Zoominfo
AUGUST 30, 2023
ZoomInfo Intent surfaces accounts that research topics relevant to your business through the online consumption of product reviews, infographics and blogs, product comparisons, message boards, case studies, and general news. Lead scoring and prioritization : Use predictive purchase data to weigh your lead scoring model.
Terminus
SEPTEMBER 22, 2019
This data is hyper-focused on B2B products and is one of the strongest signals of purchase intent. . But, if you’re prospect searches “Facebook, Instagram, or Snapchat,” terms directly relevant to social media, and views a site that does not include your specific keyword, the intent data won’t reflect that prospect’s interest.
Zoominfo
MAY 21, 2021
These platforms collect and aggregate online research activity from a data-sharing co-op that includes thousands of B2B websites, media publishers, and other sources. By aggregating activities each week, they create baselines for each company’s average content consumption over time — and look for spikes above normal levels of topic searches.
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