Buyer Intent, Demand Generation Agencies, In-market Prospects and Intent Data

Content + Intent Data: The Rise of First-Party Data

Content4Demand

NOVEMBER 5, 2021

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. Intent signals emanate from buyers’ interactions with content.

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B2B Marketing Zone

Content + Intent Data: The Rise of First-Party Data

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