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Intent Data is a superpower. Here’s why.

Zoominfo

Imagine, however, that on top of having access to a universe of sales and marketing data, you could sift through it all quickly to zero in on just those in-market prospects on the hunt for a solution like yours — actively doing more research online for a problem that you can solve. The Intent Data Difference: How it Works.

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How Buying Signals Rise from Layers of Data

Zoominfo

The advantage of using buying signals is simple: It saves teams time by narrowing down the pool of prospective leads, and it also saves money by focusing spending on top-notch, in-market prospects. When you layer all these buying signals on top of each other, the results can help prioritize outreach efforts to prospects.

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Intent Data is a Superpower. Here’s Why

Zoominfo

Selling points and promises aside, without fully understanding their prospects, companies can amass all the data in the world without actually using it to its full potential. Access the right, most timely, and accurate behavioral signals: Get a high volume of quality signals to identify companies that are in-market for your solution.

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5 Key B2B Data Types Your SDRs Need to Excel

SalesIntel

An SDR is tasked with prospecting, outreach, moving leads through the sales pipeline, and lead qualification. Buyer Intent data . Your SDRs can utilize buyer intent data to quickly identify and reach ready-to-buy prospects. Everything that an SDR does needs the backing of accurate, verified B2B data.

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Light Up Your Revenue by Decoding the Dark Funnel

6sense

This anonymous buyer activity makes it hard for revenue teams to identify relevant accounts. That’s not a good look, especially when their ABM strategies include connecting with in-market prospects at the right place, at the right time, in their respective journeys. The Dark Funnel is brimming with anonymous buyer intent data.

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2023’s 19 Best Sales Prospecting Tools

Hubspot

Effective sales prospecting is a multistep process that requires systematic prospect discovery, qualification, and outreach. In this post, you’ll learn the 19 best sales prospecting tools to help you engage with your ideal prospects. You can conduct sales prospecting at scale. Automated email sequences.

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Data-Driven Success: Informatica Ups Customer Acquisition

Aberdeen

According to this data-driven success story, they wanted to shake up their account-based marketing strategy by imbuing it with buyer intent data. Informatica prioritized those signals for sales outreach. Informatica, a software development firm from California, offers cloud data management and integration solutions.