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6 Community-building Lessons B2B Marketers Can Learn From a Cycling Class

6sense

Sure, it’s an amazing workout, but so is the spin class at my local rec center for a hell of a lot less money. I’ve pondered this a lot, and here’s what I’ve figured out: what keeps me coming back here is the community — sharing a common goal, falling into the same rhythm, drawing inspiration from each other, and cheering each other on.

Class 62
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Partnering with Leaders Helps Build B2B Communities

6sense

Creating successful B2B communities doesn’t happen by accident. Nearly all companies understand the value and impact of community-building, but most fail to dedicate the necessary resources or energy to help their communities flourish and grow. . Are you looking for the right way to build a B2B community?

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Advertising in local markets: A playbook for success

Martech

Brands need to connect their messaging directly with the specific communities they serve and media to their target demo. Local newspapers, radio stations, digital platforms and community events each offer advantages. Regardless of the company or purpose, advertising on a local scale has different tactics than on a national scale.

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Let’s Celebrate the 2023 Marketing Champions

Salesforce Marketing Cloud

We’re thrilled to officially announce the 2023 class of Marketing Champions. These people have achieved expert-level product knowledge and serve as active and involved leaders in our Trailblazer Community. Apply today They’re also committed to helping others thrive in the Trailblazer Community. Here's your invite

Class 98
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Skate to Where the Puck is Going: B2B Marketing in an Age of Digital-First Marketing

Marketing Insider Group

The IDC Adaptive Customer Engagement Model is an excellent place to start and showcases the required alignment between sales and marketing, the role of value-based thought leadership and content, and leveraging enablement and world-class orchestration to bring this to fruition.

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Education as a Marketing Strategy: 8 Brands Doing Online Classes and More

Content Marketing Institute

However, some brands have taken this concept further by developing full-fledged classes and curricula for their audiences. Renasant Bank: Marketing strategy takes step above boring classes. Schneider Electric: Online classes as B2B marketing tactic cultivates more customer data.

Class 99
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Integration, Automation, AI: MuleSoft at Dreamforce 2023 

Salesforce Marketing Cloud

To ensure you get the most out of our fantastic MuleSoft sessions, learning, and activities, we’ve compiled a list of five main reasons why you can’t miss MuleSoft at Dreamforce: The MuleSoft Keynote Connect with MuleSoft experts from the MuleSoft Community Integration, automation, AI – oh my!