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How A Content Contingency Plan Can Help You Stay Calm in a Crisis

Scoop.it

Even the best of plans can get waylaid, which is why it’s a smart move to have a plan B. Or a contingency plan, as it’s officially known. But how many have a plan B specifically for content? This is where a content contingency plan comes in handy. What is a content contingency plan?

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12 Opportunities to De-Risk Your Strategic Planning and Execution

Vision Edge Marketing

[link] Business leaders must continuously engage in strategic planning to steer their organizations toward growth and success, especially when facing a dynamic and unpredictable environment. In this episode of What’s Your Edge , we’ll explore 12 ways you can de-risk your strategic planning and execution.

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Beware of Changing Strategy Just When Your Sails Have Caught the Wind

Vision Edge Marketing

Entire books and academic courses are devoted to it because the development of an effective strategy is critical to the success of all organizations. Strategy sets the course you will take to realize sustainable long-term growth. With strategy in hand, a plan is developed and implemented. and “How do you want to get there?”.

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Improve Your Ability to Anticipate the Pitch- What’s Your Edge?

Vision Edge Marketing

Each of these pitches has a slightly different velocity, trajectory, movement, hand position, wrist position and/or arm angle. This is the domain of scenario analysis and planning. Organizations use scenario analysis and planning to prepare for and manage market shifts, competitor moves, and changes in customer behavior.

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Is A Sales Team Lead Role Worth Exploring?

Zoominfo

Someone in their position, who gets the day-to-day struggle and that the contributor can bring everything and anything to. Peer discretion here is an underrated value; going up to their manager or skipping a level to even my position can create fear. Communicating contingency plans is important. Is this worth asking?

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Business Pulse Check Survey: Challenges, Wins & Best Practices From The Past Week

Heinz Marketing

These ratings are of course self-reported. Rethinking positioning of services and value propositions, i.e. sharpening product-market fit. Planning for contingencies amidst ever-changing variables and possible outcomes. Investing in brand (positioning and outward-facing messages) amidst the re-calibration.

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7 Content Marketing Trends for 2022 & How to Prepare

Brandpoint

We’ve all learned the hard way that no matter how much you try to plan and prep and predict, sometimes the world throws a curve ball and suddenly you’re stuck with a marketing plan that doesn’t make the most sense. And over the last two years, our agility has been tested, as well as our ability to change course when situations arise.

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