article thumbnail

The Art of Tailored Curation: Leveraging Niche Content to Boost Customer Loyalty

Scoop.it

These days, it’s not enough to just publish a ton of content aimed generally at your target audience. Your brand might already practice content curation , which is the art of researching, collecting, and publishing content from your brand and from elsewhere for maximum consumer benefit. What is Tailored Curation?

article thumbnail

Social Proof: Shaan Puri on Curating First Impressions

Buffer

Q: You do many things – podcasts, newsletters, posting regularly on Twitter, launching a course. I suggest you find what type of content you like to create, whether interviewing people or curating stuff for your feed. I have a philosophy: the people who are my customers are those that love what I do. So quite spread out.

Curation 104
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why and how you should organize your curated content

Scoop.it

You already know the impact curated content can have on your business. From marketing efforts to employee advocacy and hiring, content curation is a company’s superpower across the board. But curated content is only useful if you can navigate your way through it. The answer, of course, is a resounding no. Think about it.

article thumbnail

Content curation for communication teams: your guide for external audiences

Scoop.it

We talk a lot about content curation and how it can help companies thrive in their industries. We often focus on helping marketers discover and curate the best content possible, as well as on enabling team leaders and executives to drive employee advocacy. But those aren’t the only roles that can benefit from content curation.

article thumbnail

12 Killer Ideas for How to Market Your Online Course

Optinmonster

And now, you’d like to join the ranks of these legends by creating an online course of your own. Figuring out how to market an online course so people actually show up. In this post, we’ll look at: Why create an online course? 12 techniques for marketing your course. Why Create an Online Course. The hard part?

Course 95
article thumbnail

What’s the Right Social Media Scheduling Tool for Your Business?

Webbiquity

Because of this, I post a lot of link updates, so I need a tool that allows me to queue up all my content—otherwise, I’d spend hours every week scheduling all the posts I want to publish. As a social media content curation and scheduling tool, its aim is to help you find quality content to share on your profile. To drive more traffic.

article thumbnail

Interview with Neal Schaffer

Onalytica B2B

I honestly don’t necessarily consider myself an expert in content marketing per se as I have never written a book solely on the subject nor taught a course specific to it. Finally, I am a big fan of content curation and leveraging user-generated content. Brian Solis – Customer Experience Marketing. Joe Pulizzi.

Curation 267